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Assistant Director of Annual Giving

St. Norbert College
De Pere, WI Full Time
POSTED ON 4/27/2025
AVAILABLE BEFORE 6/27/2025
St. Norbert College (SNC), a nationally-ranked, private, Catholic, liberal arts college is seeking an Assistant Director of Annual Giving. This position will report to and collaborate with the Director of Annual Giving and Donor Relations to manage and enhance annual giving initiatives, focusing on donor acquisition, retention, and engagement. The Assistant Director plays a critical leadership role in advancing the college’s fundraising initiatives, including digital engagement strategies, crowdfunding campaigns, campus philanthropy programs, and strategic outreach efforts.
Specific responsibilities:
Digital Engagement Coordination -
  • Design and implement tailored digital engagement strategies for first-time donors, including personalized thank-you messages, stewardship emails, and follow-up content to nurture long-term relationships.
  • Develop and execute digital campaigns targeting consecutive donors, utilizing segmented email marketing, recognition programs, and digital impact reporting to strengthen donor loyalty.
  • Collaborate with Advancement Team members to craft compelling digital content that keeps donors informed about the impact of their gifts, what is happening on campus, highlight success stories, and encourages continued engagement and giving.
  • Work with the Alumni Team to develop a targeted alumni newsletter for enhanced engagement with the alumni population.
Strategic Outreach & Student Staff Leadership -
  • Supervise and collaborate with 2 full-time student workers to develop and implement strategies for donor acquisition, retention, and engagement.
  • Develop and refine a multichannel outreach approach that includes creating phone and text scripts, and identifying new methods to engage the SNC community. Examples include ThankViews, social media spotlights, and emails.
  • Oversee the performance, training, and development of the student workers to ensure the successful execution of outreach campaigns and donor engagement efforts.
Crowdfunding Campaign Strategy & Management -
  • Collaborate closely with the Director of Annual Giving and Donor Relations to reimagine and streamline the college’s crowdfunding initiatives, focusing on enhancing program effectiveness and donor engagement.
  • Lead the planning, execution, and evaluation of two primary crowdfunding windows each year, working in close partnership with campus departments such as athletics, student organizations, and alumni reunions to ensure each campaign aligns with key institutional priorities.
  • Oversee the management of crowdfunding technology platforms, vendor relationships, and contracts, ensuring smooth operation and successful campaigns during each fundraising window.
  • Develop and implement strategies with Advancement team members and campus partners to engage donors and volunteers, aiming to achieve fundraising targets during these focused campaign periods.
  • Coordinate post-campaign stewardship to ensure continued donor engagement and cultivation, fostering long-term relationships and future giving.
Build the on-campus community’s spirit, pride, and understanding of philanthropy -
  • Develop and support all partner on campus philanthropy awareness programs to create a pipeline of future donors. This includes students, faculty, and staff.
  • Create and manage comprehensive initiatives that educate students about philanthropy, including awareness campaigns, leadership opportunities, and the senior class gift program, to build a strong culture of giving.
  • Manage a student worker to assist in developing and executing initiatives aimed at enhancing the on-campus community’s pride in philanthropy, providing them with leadership opportunities to engage peers and foster a deeper understanding of giving.
Supervision Exercised Over:
  • 1-2 student workers each year to support the execution of Advancement strategies, including donor outreach, engagement initiatives, and philanthropy education.

Required Minimum Qualifications:
  • Bachelor’s Degree in a relevant field.
  • Demonstrated experience in fundraising, marketing, event management, or related fields requiring strong communication, organizational, and analytical skills.
  • Previous experience with VanillaSoft or similar calling software is preferred but not required.
  • Demonstrated experience working in and fostering a diverse campus environment or commitment to do so as an employee of St. Norbert College.
  • Proven ability to think strategically and analyze data to inform decision-making and improve performance.
  • Strong interpersonal skills, with the ability to manage student staff and interact professionally with a wide range of stakeholders, including donors, students, and faculty.
  • Expertise in developing and managing multi-faceted programs, especially those related to fundraising or student engagement.
  • High proficiency with Microsoft Office Suite, Google Apps, and Workday; ability to learn new software systems and tools as required.
  • Exceptional communication skills, both written and verbal, with an ability to tailor messages to different audiences.
  • Ability to handle confidential and sensitive information with discretion and professionalism.
Note: The College may consider any equivalent amount of credentials, licensures, training, or experience that provides the necessary knowledge, skills, and abilities to perform the duties and responsibilities of this job.

Benefits package:
The College offers an outstanding benefits package including health, dental, vision, and life insurance; retirement plan; paid time-off and tuition waiver. For more information, please visit:
https://www.snc.edu/hr/workinghere.html
.
Application instructions:
Applications received by Friday, May 16 will be ensured full consideration. However, applications will continue to be accepted until the position has been filled. Please submit a cover letter and resume with your application.
St. Norbert College (SNC), a Catholic, Norbertine and Liberal Arts College provides an educational environment that fosters intellectual, spiritual and personal development. As the only Norbertine institution of higher learning in the world, our roots, traditions, and commitments create a unique and enriching educational experience for our students.
At SNC, our commitment to communio – the Norbertine ideal of a community united as one – is grounded in the principles of dignity, truth and justice. Consistent with these principles, St. Norbert is proud to provide equal employment opportunities to all employees and applicants for employment.
We seek those who will embrace our mission and commitment to building a vibrant, diverse and spiritually engaged community (
https://www.snc.edu/mission/gettingtoknow.html
).
Non-Exempt
Scheduled Weekly Hours:
40
The duties and responsibilities listed in this job description are intended to describe the general nature and level of work that may be performed. The omission of specific statements of duties does not exclude them from the job if work is similar, related or a logical assignment to the job. Percentage of time may vary widely depending on the needs of the position during any particular time period. This job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.

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