What are the responsibilities and job description for the Content Marketer position at Standard Metrics?
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Standard Metrics is looking for an experienced Content Marketer to help us grow our brand, create amazing content and unlock new channels for customer acquisition. You will be an expert on our customers, the market, and the competition, and will use this knowledge to develop compelling messaging and positioning that resonates with our target audience.
What You’ll Be Doing
- Create compelling content and thought leadership assets for all stages of the funnel, including data-driven reports, whitepapers, blogs, newsletters, and videos to help build our brand
- Support field readiness through the development and delivery of sales assets, including sell sheets and pitch decks
- Develop solution-specific marketing programs to different personas and across channels
- Conduct keyword research and implement SEO best practices to improve organic visibility and drive targeted traffic to the website
- Collaborate with product management and sales to bring competitive solutions to market
- Help manage the company website and social media platforms
- Manage relationships with related vendors / agencies (PR, Web, SEO)
- Review and evaluate agency performance, ensuring alignment with business objectives, and identifying areas for improvement
What We’re Looking For
For our employees, located in the USA, we aim to pay at or above the market rate of US-based tech hubs like San Francisco or NYC. For international roles, we aim to pay top of market for your country. The estimated annual salary for this role is between $115,000-$150,000, plus a competitive equity package. Actual compensation will be determined based on experience and qualifications.
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Salary : $115,000 - $150,000