What are the responsibilities and job description for the Account Supervisor position at Stanton & Company?
S&Co is looking for an Account Supervisor who is energetic and creative, has great media relationships and excellent writing skills to manage key accounts. In addition, this candidate must have an understanding of a strategic approach, deliver valuable earned press coverage, show professional client management skills, and be passionate about the brands, experts, and clients with whom we work.
Our clients are in the healthy, active living category, including health and wellness, beauty, fitness and sports, lifestyle, and natural foods. Book PR experience is a plus. This position will work on brands and experts / individuals, so a combination of personal PR and brand / CPG experience is desired. The AS must have a wide range of established media relationships and be a self-starter and a great networker.
Responsibilities :
- Work with Account Directors / VP in the development and execution of communications strategies and plans
- Draft press releases and pitches; pursue timely press opportunities and proactive outreach to support Agency clients, brands, and individuals
- Secure top-tier media coverage, including profile and product placement and pivot strategy and tactics when necessary
- Serve as client lead, managing day-to-day aspects of key accounts, including press outreach, activations and partnerships, and ongoing account support / admin
- Oversee / manage support team for mailings / product launch timelines, execution of PR plans, developing media lists and status reports
- Organize media-driven events and media tours (desksides)
- Write public relations materials : press releases, media alerts, bios, fact sheets, product briefs, etc.
- Negotiate and manage influencer contracts and relationships
- Develop and manage client budgets (e.g., event, travel)
- Manage and develop junior team members and interns
Attributes :
Experience :
6-8 years of agency or in-house PR experience
