What are the responsibilities and job description for the Associate Director position at Starcom Georgia?
Job Description
Company description
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.
Overview
What You’ll Do:
The Associate Director, Solutions Architect will draw on their experience and expertise in media and data strategy as it relates to the technology and platforms solutions marketplace to intersect and drive synergy between data, advanced analytics, and marketing strategy. Most importantly, they will take a consultative, partnership-driven approach in driving the client's business results forward through data-driven strategy, product recommendation and implementation, and in-depth marketplace knowledge.
The ideal candidate has a minimum of 5 years of directly related experience in data-driven media strategy, and consumer insights with in-depth knowledge of data, platforms and the advertisement technology marketplace. Must haves include a proven track record of team and thought leadership, and managing key stakeholder relationships including executive and c-suite internal and external stakeholders, impeccable communication skills and demonstrated ability to present, lead meetings, and manage client relationships.
Responsibilities
Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Benefits
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Compensation Range: $110,580- $158,865 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/24/2025.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Company description
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.
Overview
What You’ll Do:
The Associate Director, Solutions Architect will draw on their experience and expertise in media and data strategy as it relates to the technology and platforms solutions marketplace to intersect and drive synergy between data, advanced analytics, and marketing strategy. Most importantly, they will take a consultative, partnership-driven approach in driving the client's business results forward through data-driven strategy, product recommendation and implementation, and in-depth marketplace knowledge.
The ideal candidate has a minimum of 5 years of directly related experience in data-driven media strategy, and consumer insights with in-depth knowledge of data, platforms and the advertisement technology marketplace. Must haves include a proven track record of team and thought leadership, and managing key stakeholder relationships including executive and c-suite internal and external stakeholders, impeccable communication skills and demonstrated ability to present, lead meetings, and manage client relationships.
Responsibilities
- Guide and drive use of data and technology to impact media strategies for brands based on business objectives
- Includes collaboration across to Strategy, Investment, and Analytics to oversee the deployment and activation of marketing technologies
- Multi-year future state visioning of existing solutions
- Evaluate new and current data & technology partners and new approaches for greatest client impact
- Pioneer innovative approaches & solutions to address business objectives (via custom solutions) and industry gaps (via agency product development)
- Serve as the marketplace representation for Starcom’s MarTech & Data Practice and its impact on client businesses
- Understand how platform/data technologies work and offer the ability to explain technical concepts in ordinary terms (be technically savvy - understand the opportunities and limitations)
- Communicate opportunities, learnings and recommendations with authority and credibility
- Be able to clearly translate technical capabilities into marketing use cases or value
- Create customized approaches and content based off the unique brand needs
- Proactively identify opportunities for a brand rooted in technical capabilities, data, and processes (either current or potential)
- 5 years of professional experience in consulting (strategy or operations), digital and advanced analytics, marketing technology, digital strategy, buying, or product
- Experience with mobile platforms (tracking, measurement)
- Strong entrepreneurial mind-set with the drive to dig in, problem solve, and evolve solutions
- Ability to cultivate relationships with internal teams, technology partners, and clients, with the ability to manage a variety of priority projects
- Able to structure a project into tasks, prioritize based on what's important, and loop in cross-functional counterparts
- Excellent communication skills – written and oral. Utilizing these communication skills to “manage up” on deliverables and status of various projects
- Proven ability to present to clients and adapt at the altitude of delivering information based on the audience
- Proficiency in Microsoft Office Suite
Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Benefits
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
Compensation Range: $110,580- $158,865 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/24/2025.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Salary : $110,580 - $158,865
