What are the responsibilities and job description for the Manager/ Senior Manager Marketing - Acquisition position at Stars Group?
As a Manager / Sr. Manager Marketing - Acquisition, you will play a key role in improving the acquisition outcomes for Junglee Games.
If the following job requirements and experience match your skills, please ensure you apply promptly.
Responsibilities :
- Devise and execute a data-led user growth strategy (performance and organic marketing-led) for Junglee Games.
- Devise strategies to scale beyond the conventional channels and broaden the top of the funnel using organic digital and offline acquisition channels (like referral programs, social sharing, product marketing, migration journeys – cross-sell, SEO / ASO, content marketing, and more).
- Work closely with product and performance marketing teams to optimize the top of the funnel – improve the acquisition funnel through multiple product A / B tests and conversion journey experiments.
- Undertake consumer research to identify user needs and current friction points and come up with analysis or consumer understanding backed ideas to unlock growth.
- Work with data and analytics teams to implement best measurement frameworks, mine deeper insights and run A / B and multivariate tests to iterate into new ideas.
- Partner with creative team and brand marketing to churn out new content / creatives.
- Build fresh Acquisition sources by challenging the status quo and envisaging a spectrum of possibilities beyond plain vanilla optimization.
Qualifications :
What Junglee Games offers for this role :
About Junglee Games :
Junglee Games is a leader in the skill-gaming space, with over 120 million registered players. Founded in San Francisco in 2012 and part of the $30 Bn Flutter Entertainment Group, Junglee Games is the fastest-growing skill games company in Southeast Asia. We have teams in Miami, India, Toronto, and Poland, and our peers at Flutter are based in London and Ireland. Some of our notable games are Junglee Rummy, Howzat, Junglee Poker, and Carrom Stars.
Our mission is to build entertainment for millions of people around the world and connect people through high-quality games. The games are available on multiple platforms, including web browsers, Android, and iOS devices, emphasizing creating engaging and immersive gaming experiences while incorporating social features to foster interaction and competition among players.
Since founding, we've drawn 700 of the world’s most talented people into our ranks. Our team has worked on international AAA titles like Transformers, Star Wars : The Old Republic, Real Steel, Rio, Mech Conquest, and Dueling Blades. Our designers have worked on some of Hollywood’s biggest hits including the movie Avatar.
Junglee is not just a gaming business - it is a blend of data science, innovation, cutting-edge technology, and, most importantly, a values-driven culture that creates the next set of conscious leaders. Junglee Games is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Junglee has gained recognition in the gaming industry and has received various accolades for its contributions to the online gaming space and continues to innovate and develop new games, expanding its presence in the global gaming market.
Website : https : / / www.jungleegames.com /
LinkedIn : https : / / www.linkedin.com / company / junglee-games
J-18808-Ljbffr
Salary : $30
