What are the responsibilities and job description for the Digital Acquisition Director position at StarTribune?
Description
The Minnesota Star Tribune is an innovative modern media organization building on an extraordinary 157-year legacy. With seven Pulitzer Prizes and numerous other accolades, we stand as a beacon of journalistic excellence in Minnesota. We are the heart and voice of the North.
Our mission is to build a better Minnesota by connecting us with the people, ideas, and stories that strengthen our communities. We're seeking dynamic leaders who are passionate about journalism and democracy to help shape this future. If you are excited about reinventing one of our state's most trusted institutions and leading us into a new era of growth and excellence, we want to hear from you.
Job Summary :
As the Digital Acquisitions Director at the Minnesota Star Tribune, you will play a pivotal role in driving the growth of our digital subscriber base. You will lead our onsite growth strategy, focusing on increasing digital subscriptions. Working collaboratively across departments, you will optimize our marketing funnel and develop strategies to drive known users and subscribers. Your responsibilities will include managing a testing pipeline to drive continuous improvement and executing strategic initiatives to build a sustainable subscriber base.
You Will :
- Own the onsite growth strategy at the Minnesota Star Tribune
- Grow known users, specifically registrations and digital subscriptions
- Optimize and grow the marketing funnel, working across departments to develop known user products and values
- Create testing pipeline, owning the process from ideation to execution and optimizations
- Collaborate with team leaders to make strategic recommendations to build a sustainable subscriber base
You Have :
More about the Minnesota Star Tribune
At the Minnesota Star Tribune, we recognize that our employees are our greatest asset, and we are committed to their happiness, growth, and well-being. Here's a snapshot of the exceptional benefits we offer :
Honored in 2023 with Diversity MBA's inaugural Top 25 Outstanding Leadership and Diversity Impact Awards, we are proud of our commitment to diversity and inclusion.
Equal Opportunity Employer
Even if you don't meet every single requirement for this role, we encourage you to apply. At the Minnesota Star Tribune, we are dedicated to building a diverse and inclusive workplace and welcome applicants from all backgrounds.
Relationships :
Salary / Wage Range
101,400 - $167,600 / year
Compensation for the role will depend on several factors, including a candidate's qualifications, skills, competencies and experience and may fall outside of the range shown. The Minnesota Star Tribune offers a competitive total rewards package, which includes a 401(K) match, healthcare coverage - medical, dental, and vision, life, disability, paid time off, and a broad range of other benefits. Learn more at benefits.startribunecompany.com .
Salary : $101,400 - $167,600
