What are the responsibilities and job description for the PUBLIC INFORMATION DIRECTOR 3 position at State of Louisiana?
Louisiana Department of
Public Safety & Corrections –
Corrections Services
www.doc.louisiana.gov
HEADQUARTERS OFFICES
Baton Rouge, LA
This position is located in the Secretary's Office-Communications
THIS POSITION WILL BE FILLED AS A PROBATIONAL APPOINTMENT
or PROMOTION OF A PERMANENT CLASSIFIED EMPLOYEE
OF LOUISIANA STATE GOVERNMENT (State Employee)
This position may be filled as:
- DETAIL: The selected employee may be required to serve a trial detail prior to being permanently promoted.
- PROBATIONAL APPOINTMENT: Current permanent status classified State employees may be required to accept a probational appointment, if selected.
- TEMPORARY JOB APPOINTMENT: This position may be filled by temporary job appointment. If filled as a temporary job appointment, should a permanent position become available, the employee may be converted to a probational appointment.
Why work for DOC?
- Culture: DOC values and supports employees through numerous recognition programs, creating a sense of community, prioritizing internal promotional opportunities, clear communication, and professional development.
- Growth: Professional growth is encouraged at DOC through numerous avenues.
- Benefits: DOC offers a generous benefits package including; a defined benefit pension plan, health insurance that is also available post retirement, at least 10 paid holidays, sick and annual leave that rolls over from year to year, paid or time off accrued for hours worked over 40 per week, a deferred compensation plan, a flexible benefits plan, alternate work schedules, work from home, etc. Alternative work schedules including 4/10’s or work from home MAY be an available benefit for certain positions upon meeting the policy requirements.
Exams and License Requirements
- No Civil Service Test Score is required in order to be considered for this vacancy.
- Any degree, certificate, special license, or DD-214 must be verified by official documentation prior to hire.
- Any qualifying experience that is based on college credit/college hours should have an accompanying transcript for verification.
- Failure to provide your qualifying work experience may result in your application not being considered.
- To apply for this vacancy, click on the “Apply” link above and complete an electronic application, which can be used for this vacancy as well as future job opportunities.
REVIEW YOUR APPLICATION TO MAKE SURE IT IS CURRENT.
- IMPORTANT: In the supplemental questions section, applicants must authorize the HR Office of DPS&C-Corrections Services to contact prior employers to check references under the Prison Rape Elimination Act (PREA), to be considered for employment, by answering ‘YES’ to the PREA question.
- Resumes WILL NOT be accepted in lieu of completed education and experience sections on your application. Applications may be rejected if incomplete.
- There is no guarantee that everyone who applies to this posting will be interviewed. The hiring supervisor/manager has 90 days from the closing date of the announcement to make a hiring decision. Specific information about this job will be provided to you in the interview process, should you be selected.
- Applicants are responsible for checking the status of their application to determine where they are in the recruitment process. Further status message information is located under the Information section of the Current Job Opportunities page.
- This Agency is a Drug Free Workplace.
- To view and apply to any of our other postings we currently have available, click HERE.
The Louisiana Department of Public Safety and Corrections - Corrections Services is an Equal Opportunity Employer and does not discriminate based on any non-merit factor including disability.
For further information about this vacancy contact:
Megan Coco
Human Resources Department
HeadquartersPEEmployees@la.gov
MINIMUM QUALIFICATIONS:
Eight years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
Six years of full-time experience in any field plus five years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
A bachelor's degree plus five years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
An advanced degree in public relations, marketing, communications, journalism, or English plus four years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design.
EXPERIENCE SUBSTITUTION:
Every 30 semester hours earned from an accredited college or university will be credited as one year of experience towards the six years of full-time work experience in any field. The maximum substitution allowed is 120 semester hours which substitutes for a maximum of four years of experience in any field.
Eight years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
Six years of full-time experience in any field plus five years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
A bachelor's degree plus five years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
An advanced degree in public relations, marketing, communications, journalism, or English plus four years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design.
EXPERIENCE SUBSTITUTION:
Every 30 semester hours earned from an accredited college or university will be credited as one year of experience towards the six years of full-time work experience in any field. The maximum substitution allowed is 120 semester hours which substitutes for a maximum of four years of experience in any field.
FUNCTION OF WORK:
To supervise, plan, and administer all publicity or promotional events, internal information programs, Internet web page, or public information programs for a large department with multiple complex programs.
LEVEL OF WORK:
Manager.
SUPERVISION RECEIVED:
Broad direction from a higher level official or agency secretary.
SUPERVISION EXERCISED:
Direct over Public Information Officers and/or Directors; may supervise clerical positions.
LOCATION OF WORK:
May be used by all state agencies.
JOB DISTINCTIONS:
Differs from Public Information Director 2 by responsibility for supervising a staff of professionals in a complex communications program of a large agency, typically without the presence of an unclassified Public Information Officer appointee. See Civil Service Allocation Criteria Memo.
EXAMPLES OF WORK:
Sets up program standards, checks progress, insures policies and plans are implemented.
Serves as agency spokesperson and is responsible for public relations programs in all programmatic areas of the state agency.
Direct the operation of the entire public relations/communications division and budget.
Serve as the agency spokesperson in crisis situations, as well as with the media and at community and agency meetings.
Serve as agency web administrator, approving all information that is published to the agency Internet web page.
Serve as electronic commerce administrator for the agency and is responsible for the timely response of all electronic commerce inquiries to the web page.
Conducts research and develops objectives and programs for pro-active positive public relations interactions across the state for all agency programs.
Develops and implements agency Web Page Policy.
Develops and implements agency Media Relations Policy and Media Relations Plan.
Develops and implements agency Crisis Management Plan.
Designs agency web page, selects web page software and appropriate technology to use on the web page.
Updates and approves all additions and changes to the agency web page made by office webmasters.
Develops and publishes agency news to the Louisiana State web page daily or as needed.
Plans, develops, implements and/or contracts for training of agency webmasters.
Plans, develops, implements and/or contracts for training of agency media liaisons.
Manage the communications, public relations, and promotional budget by writing the narrative, projecting costs, determining necessary adjustments and approving and reviewing expenditures.
Plans and directs advertising, public relations and promotional campaigns and strategies for a large agency.
Produces and/or directs radio or audio-visual productions.
Develops the material and script, and oversees production of audio/video programs and PSAs.
Arranges interviews for and regularly briefs agency officials on sensitive and/or controversial issues; recommends public relations course of action in crisis and in routine public relations situations; and identifies potential public relations problems and advises agency officials of appropriate preventative actions.
Oversee agency use of contracted advertising and public relations activities.
Plans and coordinates statewide press conference tours for the agency secretary and governor and other special events.
Advise agency officials on proper public relations interview techniques before media contact.
Writes materials for and directs the layout and production of informational materials such as newsletters, bulletins, pamphlets, directories, and posters.
Initiates, develops, and maintains local, national, and international media and public contacts for disseminating agency information.
Researches materials for and writes speeches, news releases, and position papers on selected topics for agency officials.
Interpret agency programs for the media and the public, including technical areas peculiar to that agency.
Conduct marketing for agency programs, services, and Louisiana products.
Salary : $5,119 - $10,038
