Demo

Advertising and Digital Content Manager

State of Missouri
Jefferson, MO Full Time
POSTED ON 4/4/2025
AVAILABLE BEFORE 6/3/2025

This position is responsible for the direction, planning, analysis and coordination of product and corporate digital operations, programs or services. Individual will manage, review and approve the overall planning, production, and execution of the Lottery’s digital marketing efforts.

This position will be expected to work in office.


This position's responsibilities include but are not limited to:

  • Fiscal year media plans;
  • Television, radio and interactive media campaigns;
  • Statewide messaging for permanent point-of-sale;
  • Product development and promotion point-of-sale materials at retail;
  • Outdoor jackpot board and responsible gaming campaigns;
  • Other media deliverables;
  • Primary liaison with Lottery’s advertising agency which includes providing concise creative briefs, ensuring the advertising aligns with the brand’s identify, advertising guidelines, responsible gaming parameters and effectively communicates the desired messaging;
  • Review and/or revise advertising messaging and trademarking to ensure compliance with laws, regulations, policies, plans, procedures and advertising guidelines;
  • Supervise multi-million-dollar advertising budget for all media and production expenditures as well as POS printing, premium and promotion materials;
  • Support initiatives by working with the promotions and product managers to understand their products’ needs and challenges and use this knowledge to oversee the advertising plans, marketing campaigns and media buys.

This position must be able to establish and maintain working relationships with agency officials, advertising agency partners, licensing branding partners, printing partners, staff associates, contractors, suppliers, players, the general public and others. The ability to effectively communicate, both verbally and in writing, is a must. Some overnight travel is required.

Four years of professional experience in product marketing (gaming preferred), consumer promotion and advertising; and graduation from an accredited four-year college with specialization in marketing, advertising, public relations, communications or journalism; or closely related areas. (Additional qualifying experience may be substituted on a year-for-year basis for the stated education.)

The State of Missouri offers an excellent benefits package that includes a defined pension plan, generous amounts of leave and holiday time, and eligibility for health insurance coverage. Your total compensation is more than the dollars you receive in your paycheck. To help demonstrate the value of working for the State of Missouri, we have created an interactive Total Compensation Calculator. This tool provides a comprehensive view of benefits and more that are offered to prospective employees. The Total Compensation Calculator and other applicant resources can be found here.

Human Resources

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Advertising and Digital Content Manager?

Sign up to receive alerts about other jobs on the Advertising and Digital Content Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$114,231 - $148,398
Income Estimation: 
$147,516 - $202,279
Income Estimation: 
$73,040 - $84,205
Income Estimation: 
$94,433 - $109,421
Income Estimation: 
$85,556 - $117,086
Income Estimation: 
$115,545 - $157,429
Income Estimation: 
$165,537 - $197,054
Income Estimation: 
$158,405 - $214,303
Income Estimation: 
$60,882 - $69,410
Income Estimation: 
$73,040 - $84,205
Income Estimation: 
$65,854 - $85,821
Income Estimation: 
$94,433 - $109,421
Income Estimation: 
$120,774 - $140,158
Income Estimation: 
$117,895 - $158,541
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at State of Missouri

State of Missouri
Hired Organization Address Nevada, MO Full Time
Position : Teacher Aide, Missouri Schools for the Severely Disabled (MSSD) Reports to : Building Administrator Departmen...
State of Missouri
Hired Organization Address Boonville, MO Full Time
A position in the Missouri Department of Corrections is more than a job. It's a calling. Corrections employees transform...
State of Missouri
Hired Organization Address Jefferson, MO Full Time
Location : This position will be located at the Harry S Truman Building, 301 W High Street, Jefferson City, MO 65101. Wh...
State of Missouri
Hired Organization Address Jefferson, MO Full Time
Why you'll love this career : Are you an experienced leader in project management, construction, architecture, and / or ...

Not the job you're looking for? Here are some other Advertising and Digital Content Manager jobs in the Jefferson, MO area that may be a better fit.

Content Creator

Prime Content Collective, St. Louis, MO

AI Assistant is available now!

Feel free to start your new journey!