Demo

Senior Manager, Brand Strategy and Operations

Stealth Startup
Austin, TX Full Time
POSTED ON 1/13/2025
AVAILABLE BEFORE 4/5/2025

We are seeking an experienced and dynamic Senior Manager, Brand Strategy and Operations to lead brand initiatives and operational strategies for a fast-growing consumer packaged goods (CPG) company in the health wearable sector. This role offers an exciting opportunity to drive brand development, operational excellence, and strategic growth in a cutting-edge industry.

Key Responsibilities

  • Brand Strategy Development : Craft and execute innovative brand strategies that align with company objectives and resonate with target consumers.
  • Operational Leadership : Oversee cross-functional teams to ensure seamless execution of brand initiatives, product launches, and marketing campaigns.
  • Market Analysis : Conduct market research and consumer insights to identify trends, optimize positioning, and drive competitive advantage.
  • Project Management : Manage end-to-end project timelines, budgets, and deliverables for brand campaigns and operational initiatives.
  • Stakeholder Collaboration : Collaborate with internal stakeholders, including product, marketing, and sales teams, to ensure alignment and success.
  • Performance Metrics : Develop and monitor KPIs to measure campaign success and operational efficiency, leveraging data for continuous improvement.

Qualifications

  • Bachelor’s degree in marketing, Business, or related field (MBA preferred).
  • 6 years of experience in brand strategy, operations, or related roles, ideally within the CPG or health technology industries.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Excellent project management skills with a track record of managing complex, multi-stakeholder initiatives.
  • Exceptional communication and interpersonal skills to engage with internal teams and external partners.
  • Passion for health and wellness, with a strong understanding of the wearable technology market.
  • Nice-to-Have Qualifications

  • Interest in CPG Industry : A demonstrated enthusiasm for consumer packaged goods, with an understanding of how branding and operations drive success in this space.
  • Passion for Health and Impact : A genuine interest in health, wellness, and wearable technology, combined with a desire to make a meaningful impact on consumer lifestyles.
  • Work Environment Flexibility : Comfortable working in a hybrid model, with a commitment to being office-based three days a week, fostering collaboration and team synergy.
  • What We Offer

  • Additional benefits include performance bonuses, health insurance, and professional development opportunities.
  • Opportunity to work in a high-growth, innovative environment.
  • Leadership role with significant impact on brand and operational success.
  • Flexible and supportive company culture.
  • Salary Range : $125,000 - $175,000, commensurate with experience and qualifications.
  • Salary : $125,000 - $175,000

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