What are the responsibilities and job description for the Multimedia Designer position at Sterling?
Title: Multimedia Designer
Location: North Sioux City, SD - Headquarters or other Sterling locations
Reports to: Director of Marketing
Job Description: The Multimedia Designer plays a critical role in shaping our brand presence across all digital platforms, including desktop, mobile, tablet, and emerging media. This position is responsible for designing and maintaining websites, landing pages, lead generation forms, videos, and online ads (display, social media, native ads, advertorials, etc.). The ideal candidate will be proficient in responsive design, basic HTML/CSS, WordPress, and possess a strong understanding of mobile-first design principles.
Required Education/Experience:
• Bachelor’s degree (BA/BS) in Graphic Design, Web Design, or a related field.
• 3–5 years of professional experience in web design.
• Proven experience in WordPress (designing, managing, and customizing).
• Strong portfolio demonstrating proficiency in responsive design and multimedia projects.
• Ability to work independently and as part of a collaborative team.
Primary Responsibilities
Digital Design & Development:
• Design, maintain, and optimize web experiences for brand consistency.
• Produce and edit video content to enhance marketing campaigns and overall brand presence.
Project & Stakeholder Collaboration:
• Collaborate with cross-functional teams to improve functionality, performance, and branding across all digital platforms.
• Create thorough wireframes for new designs; present concepts and gather feedback from leadership for final approvals.
• Manage the release of design files from concept to completion, ensuring timely delivery and adherence to brand guidelines.
Technical Maintenance & Support:
• Maintain and update back-end code, modules, and plugins on all websites, ensuring peak performance and security.
• Develop user-friendly site interfaces, focusing on responsive layouts, speed optimization, and seamless user experiences.
• Implement and manage forms that integrate with Salesforce, databases, and specialized email addresses.
Brand Development & Strategy:
• Leverage a strong understanding of brand building in the digital space, ensuring all designs align with overall marketing strategies.
• Continuously refine digital assets based on leadership feedback and evolving market conditions.
Qualifications
Technical Skills:
• Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, and InDesign; plus, Premiere Pro or After Effects for video).
• Strong expertise in responsive web design, WordPress development, basic HTML/CSS, and familiarity with div structures and dynamic elements.
• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) to produce high-quality marketing videos.
Skills & Abilities:
• Excellent time management, multitasking, and organizational skills; able to handle multiple projects under tight deadlines.
• Strong verbal and written communication skills; able to effectively collaborate with diverse teams and stakeholders.
• Solid understanding of design principles, typography, and how to optimize visuals for digital platforms.
• Receptive to feedback from leadership and able to iterate quickly to deliver optimal design solutions.
Sterling Computers is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, military status, national origin or any other characteristic protected under federal, state or applicable local law.
