What are the responsibilities and job description for the Senior Performance Media Manager position at Storage Rentals of America?
Become the newest member of our exciting team at SROA Capital as we redefine self-storage!
SROA Capital is a vertically integrated private equity real estate and technology platform. Our success is driven by a focused strategy of investing in self-storage on behalf of our principals and partners under the brand Storage Rentals of America. Currently, our portfolio comprises over 667 self-storage facilities totaling over 22 million square feet.
At SROA, we offer a career and opportunity to grow. We strongly believe in growing our talent and promoting within. We are proud to be honored as one of the TOP WORKPLACES of South Florida by the Sun Sentinel.
The Senior Performance Media Manager leads a team that develops and executes digital campaigns across Paid Search, Paid Social, and Display channels, including managing agency partnerships for SROA. This role oversees financial management for digital media across store locations.
Duties and Responsibilities
- Develop and implement integrated digital marketing strategies across Paid Search, Paid Social, Display / retargeting, and website conversion optimization.
- Use data insights to drive conversions, enhance the customer journey, and guide prospects down the sales funnel.
- Generate consistent traffic and leads, conduct ROI analyses, and optimize the marketing mix based on performance metrics.
- Cultivate and manage relationships with key digital advertising partners, including outreach and testing for new opportunities.
- Oversee digital media planning to ensure a cohesive customer experience across all channels.
- Collaborate with marketing and regional leaders to align digital initiatives with corporate priorities.
- Monitor campaign performance and work with finance and digital operations to communicate results and refine strategies.
- Partner with the innovation team to optimize the website for improved digital conversions.
Qualifications
SROA Offers :
SROA is an Equal Opportunity employer and uses the federal government E-Verify system to verify employment eligibility.
