What are the responsibilities and job description for the Marketing Director Job at Store Supply Warehouse in Bridgeton position at Store Supply Warehouse?
Job Details
Job Location
Store Supply Warehouse Headquarters - Bridgeton, MO
Description
The Marketing Director will play a pivotal role in shaping the overall marketing strategy and driving business growth. This role requires a dynamic leader with a deep understanding of brand development, marketing communications, digital marketing, and customer engagement. The Marketing Director will oversee direct-to-customer marketing communications, social media, print marketing, and graphic design and ensure a consistent and compelling brand voice and tone across all channels. Key performance indicators (KPIs) will include new customer acquisition, customer retention, brand awareness along with channel performance.
Key Responsibilities :
- Develop and execute comprehensive marketing strategies to drive new customer acquisition, retention, and brand awareness.
- Communicate our brand promises and key differentiators in marketing materials
- Oversee all marketing communications, ensuring alignment with the company's brand voice, tone, and overall identity.
- Manage and grow social media channels, fostering engagement and expanding our digital footprint.
- Lead the graphic design team to produce visually compelling assets that enhance the customer experience and reflect the brand identity.
- Collaborate with cross-functional teams, including product, sales, and operations, to ensure consistent messaging and brand alignment.
- Analyze market trends and customer insights to inform marketing strategies and identify growth opportunities.
- Monitor and report on the performance of marketing campaigns, adjusting strategies to optimize results.
- Develop and manage the marketing budget, ensuring efficient allocation of resources.
- Build and mentor a high-performing marketing team, fostering innovation and collaboration.
Qualifications
Qualifications :
What We Offer :