What are the responsibilities and job description for the In Store Media Marketing Director position at STRATACACHE GROUP?
Job Details
Description
PRN, a pioneer of in-store retail media, and part of the STRATACACHE family, is seeking an experienced and innovative In Store Media Marketing Director to lead and manage all key marketing initiatives for the brand. This newly created role is ideal for someone who understands the full retail media ecosystem—retailers, brands, shoppers, and channels—and thrives in a collaborative, fast-paced environment.
You’ll work closely with an expert executive team and a global marketing department to drive growth, support sales, and build out our brand presence across digital and in-person touchpoints.
What You’ll Do:
- Become a subject matter expert on PRN’s history, services, and competitive landscape.
- Collaborate with executives and cross-functional teams to develop and execute marketing strategies – articulating and managing 3, 6, and 12 month goals and KPI’s.
- Lead and contribute to content creation across web, events, and campaigns.
- Manage inbound lead generation and sales pipeline reporting.
- Support event logistics and on-site promotional activities.
- Conduct market research and competitive analysis to inform strategy.
Qualifications
What We’re Looking For:
- 8 years in marketing or communications (B2B or tech preferred).
- A track record demonstrating innovation, skill, and performance.
- Strong understanding of retail media and advertising technology.
- Expertise in product marketing and cross-functional collaboration.
- Skilled in content development, marketing automation (Pardot/Salesforce a plus), and website management (WordPress).
- Strong understanding of SEO, SEM, PPC, and AI marketing tools.
- Impeccable writing, communication and project coordination skills.
- Bachelor’s degree in Marketing, Communications, or equivalent experience.
Why PRN?
- Work with industry leaders and cutting-edge retail media technology.
- Join a collaborative, respectful team culture that values innovation.
- Be part of a global organization powering over 40,000 screens in 13,000 locations worldwide.
Location Flexibility:
We prefer candidates located near our offices in San Francisco, Malvern, or Dayton—but will consider outstanding remote candidates.
EMPLOYMENT CONDITIONS: As a condition of employment, all successful candidates are required to consent and successfully pass mandatory drug and background screening prior to first day of employment.
STRATACACHE and its family of companies provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, or any other status protected by applicable national, federal, state or local law.
While we are excited and appreciate you interest in our opportunities, please keep in mind that we are not able to contact all applicants that have applied.
No vendor/agency solicitation please.
