What are the responsibilities and job description for the Freelance Graphic Designer position at Stress Free Mortgage?
Job Summary: We are seeking a talented and creative part time freelance Branding Designer to join our dynamic team. The Branding Designer will be responsible for developing and executing a complete rebrand that effectively communicates our company's mission and values. This role involves developing completely new brand guidelines for the company including developing a completely new visual identity.
Key Responsibilities:
Brand Identity Development:
- Design and refine brand logos, typography, color palettes, and visual styles.
- Create comprehensive brand guidelines to ensure consistency across all platforms.
Creative Design:
- Develop high-quality design materials including print and digital assets, such as website design, social media graphics, business cards, and advertisements.
Research and Strategy:
- Conduct market research to understand industry trends, competitor branding, and target audience preferences.
- Translate research insights into innovative design concepts that resonate with our audience.
Feedback and Iteration:
- Present design concepts to stakeholders and incorporate feedback to refine and enhance branding materials.
- Stay up-to-date with design trends and technology to continuously improve branding efforts.
Brand Consistency:
- Ensure all design outputs are consistent with the brand’s visual identity and messaging.
- Monitor and enforce brand guidelines across various channels and platforms.
Qualifications:
- Bachelor’s degree in Graphic Design, Visual Communication, Marketing, or a related field.
- Proven experience (3-5 years) as a Designer or similar role, with a strong portfolio demonstrating your design skills and social media content.
- Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and video editing tools (Premiere Pro, After Effects).
- Excellent understanding of typography, color theory, and design principles.
- Strong creative and conceptual thinking, with the ability to translate ideas into visually appealing designs.
- Exceptional communication and collaboration skills, with the ability to work effectively in a team environment.
- Experience with web and social media design.
Preferred Skills:
- Familiarity with motion graphics and video editing software.
- Experience in branding for diverse industries.