General Manager Martial Arts Facility

Benefits:

• Bonus based on performance
• Employee discounts
• Opportunity for advancement

Job Description: General Manager – Martial Arts Facility
Reports To: Owner/Executive Team

Location: Westborough

Core Values

• Families

• Helping Others

• Perseverance

• Fun

• Loyalty

• Integrity

Mission Statement
To teach the highest quality, constantly evolving martial arts instruction. Our community is a fun, safe, family-oriented environment. We help each other grow to our highest potential through integrity, perseverance, confidence, focus, and respect. We build true martial artists from the inside out.

Vision Statement
To develop the world's leading martial arts community that embodies the most effective and innovative martial arts techniques. Our most valuable assets are our core values and the people in our community who represent them. We will accomplish anything we set our minds to. We will make positive life changes, one member at a time, with a goal to reach as many as possible.

Job Summary
The General Manager (GM) is responsible for overseeing the day-to-day operations, growth, and profitability of the martial arts facility. This individual ensures exceptional service, builds strong relationships with members and staff, and drives the business to achieve operational and financial goals. The GM plays a key leadership role, managing staff, creating marketing strategies, and fostering a positive and disciplined environment aligned with the mission and values of the martial arts facility.

Key Responsibilities
**Operations Management**

• Oversee daily operations, including class scheduling, staff management, and facility maintenance.
• Develop and implement policies to ensure a safe, clean, and professional environment for members.
• Monitor and manage the facility's budget, expenses, and financial performance.
• Ensure compliance with all local, state, and federal regulations.

**Team Leadership**

• Recruit, train, supervise, and evaluate staff, including instructors, sales representatives, and administrative personnel.
• Lead regular team meetings to communicate goals, updates, and feedback.
• Foster a positive and disciplined workplace culture that reflects martial arts values.

**Member Engagement & Retention**

• Build strong relationships with members to ensure satisfaction and retention.
• Address member concerns, feedback, and complaints professionally and effectively.
• Monitor attendance and participation trends to identify growth opportunities.

**Sales & Marketing**

• Develop and execute marketing strategies to attract new members and retain existing ones.
• Collaborate with the marketing team to create campaigns, social media content, and promotional events.
• Track and analyze key performance metrics to drive membership sales and revenue growth.

**Key Deliverables**

• Drive a net gain of 15 members per month.
• Add cardio kickboxing classes 5 times a week to the schedule.
• Grow the private and semi-private training program.
• Build out the MMA program to run 6 times per week.
• Add 3x wrestling classes per week to the schedule.
• Add 2x more no-gi classes per week to the schedule.

**Program Development**

• Work with instructors to ensure high-quality classes and programs.
• Introduce new classes, events, or workshops to meet community needs and increase engagement.
• Maintain and update program schedules to optimize attendance and resource utilization.

**Customer Service Excellence**

• Uphold a standard of excellence in customer service across all touchpoints.
• Create a welcoming and inclusive environment for members of all ages and skill levels.

Qualifications
**Education & Experience**

• Bachelor's degree in business administration or a related field (optional).
• Background in Gym/Martial Arts Management (preferred).
• 3 years of management experience, preferably in fitness, martial arts, or a similar environment.
• Martial arts training or familiarity with martial arts disciplines (optional).
• Six Sigma certification (optional) and a background in Lean Process Improvement.

**Skills & Competencies**

• Strong leadership and interpersonal skills.
• Excellent organizational and time management abilities.
• Proven ability to meet sales and revenue targets.
• Proficiency in business software, such as Microsoft Office and CRM platforms.
• Knowledge of marketing and event planning strategies.
• Passion for martial arts and commitment to promoting its values.