Director of Digital Marketing

At Summit, we're on the lookout for talent that doesn't just think "outside the box," but brings their own unique perspective to the table. With our relentless pursuit of excellence and curiosity, we lead innovation in our industry. We humanize technology by actively listening to our clients, crafting tailored proposals, and delivering on the promise of technology with precision and purpose.

We’re committed to empowering our people, driving innovation, and delivering exceptional results. Our Marketing team is at the heart of sharing our story and driving impactful connections with our audience. We’re looking for a motivated Director of Digital Marketing professional to help drive demand generation, streamline our systems, optimize our campaigns, and deliver measurable results.

Do:

• Lead the planning and execution of marketing campaigns that drive customer awareness, engagement and business growth.
• Coordinate with cross-functional teams to ensure demand generation efforts are aligned with business goals and delivered on schedule.
• Maintain the marketing calendar to prioritize and manage initiatives effectively.
• Oversee the implementation and management of marketing operations systems to streamline workflows and automate processes.
• Continuously assess and refine platforms like CRM, email marketing, and analytics tools to ensure seamless integration and enhanced reporting capabilities.
• Align marketing operations processes with business needs to drive efficient and high-quality campaign execution.
• Plan and execute digital marketing campaigns across various channels, including social media, SEO, SEM, and email, to boost engagement and conversions.
• Regularly review and update digital content to ensure alignment with marketing objectives.
• Define and monitor key performance indicators (KPIs) for digital marketing initiatives.
• Use analytics tools like Google Analytics and CRM systems to assess campaign performance and inform data-driven decisions.
• Provide leadership with regular reports on KPIs, including insights and strategy adjustments.
• Partner with sales, product, and creative teams to align efforts and create cohesive marketing strategies.
• Collaborate on integrating marketing systems to provide unified performance insights across departments.
  
  
  

Deliver:

• Streamlined and effective marketing operations systems that improve efficiency and team productivity.
• A compelling digital presence through an optimized website and engaging campaigns that resonate with target audiences.
• Data-driven insights and actionable strategies based on thorough performance tracking and analysis.
• High-quality marketing campaigns that meet deadlines and exceed engagement and revenue goals.
• Enhanced collaboration across departments, fostering alignment and synergy in marketing efforts.
  
  
  

I'm interested...is this the job for me? We are looking for:

• 8-10 years of experience in digital marketing, marketing operations, or a similar role, with a focus on systems optimization and KPI-driven performance.
• Proven track record in managing digital marketing campaigns, optimizing operations systems, and driving KPIs.
• Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing) and experience with analytics and reporting tools.
• Excellent project management skills with the ability to balance multiple priorities and execute campaigns efficiently.
• Analytical and data-driven mindset with the ability to turn insights into actionable strategies.
  
  
  

Bonus Points:

• Experience with marketing automation platforms (e.g., HubSpot, Marketo).
• Proficiency with website content management systems (e.g., WordPress, Wix).
• Strong communication and collaboration skills with cross-functional teams.
• Ability to work independently, prioritize effectively, and meet deadlines in a fast-paced environment.
  
  
  

At Summit, our culture and core values are important to us. As a diverse team of passionate pathfinders, we deliver on the promise of technology. If this sparks your interest, we'd love to chat with you!

• Empower our people
• Constant elevation
• Customer first
• Focus on outcomes
• Embrace curiosity
  
  
  

Benefits: Summit’s total benefit package is highly competitive, designed to support your success at work, at home, and at play – and includes Flexible Time Off, 401k with an employer match, free employee collocation and cloud account, Life Insurance/Long Term Disability, Health Insurance, Vision Insurance, Dental Insurance, and a fun and casual work environment. Your recruiter will be happy to discuss all that Summit has to offer!

Salary will be determined based on experience and qualifications within a range of $105 K - $131 K.

Summit is committed to a diverse and inclusive workplace. Summit is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

As part of this commitment, Summit will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let us know.