Communications Director

Job Description

The Communications Director will play an active role in the City of College Park's existing operational success. The purpose of the position is to provide timely, accurate, and complete information about the operations and programs of the City of College Park.

The Director of Communications is responsible for serving as a key advisor to the City in regards to the planning, development, implementation, and control of Communications, Marketing, and Public Relations. This member of the team will manage marketing efforts at the strategic and tactical levels and coordinate with other team members to tie all marketing activity back to organizational goals. The successful candidate will be one who thrives in a collaborative, dynamic, and at times ambiguous environment that keeps the big picture in focus and can help the organization grow. Must be able to work with methods that include analytics from a variety of web and social media applications. Responsible for design, execution, project management, and engagement, the Director of Communications will be a key translator, navigator, and ambassador for the organization and its mission.

The Director of Communications leads the development of a Marketing & Communications plan, makes strategic updates and recommendations when it would benefit the organization, and ensures adherence to the goals and brand outlined therein. The position is responsible for the achievement of the goals and objectives of the Marketing & Communications Plan. Ensure that evaluation systems are in place related to the goals and objectives and report progress to the City Manager.

The Director of Communications assists the organization in ensuring our communications are culturally competent and reach diverse audiences.

Manages some organizational partnerships that support organizational marketing i.e., DMO, GICC, Aerotropolis. A successful candidate will lead external communication efforts, including ensuring consistency in presenting City information to the public in a timely and effective manner. They will provide leadership and management on media relations; anticipates media responses and prepares spokespersons accordingly. The position is responsible for the management of the City's cable television station and contractors, franchise agreements and inter-local agreements for the City's cable channel.

The position requires a Bachelor's degree required in the areas of marketing, business administration, management, advertising, journalism, public relations, and / or communications or related fields, at least three to five years of professional experience, including managing communications, marketing, social media, and public relations activities and demonstrated skills, knowledge, and experience in the successful development, execution of marketing campaigns, communications, and public relations activities, and a proven track record in developing a broad spectrum of proactive media relations campaigns and demonstrated ability to communicate effectively to diverse audiences

The Hiring Range for this position is $92,654.05-$118,133.92

First review of resumes will be January 31, 2025.

Direct questions and inquiries to Sumter Local Government Consulting (Shawn Gillen) at (912) 397-0626 or shawn@sumterconsulting.com

City of College Park Communications Director Job Description

Requirements

City of College Park Communications Director Recruitment Brochure

Benefits

City of College Park Benefits Guide

Salary : $92,654 - $118,134