Area Revenue Manager

Job Description

We are seeking a highly skilled Revenue Manager to join our team at Sun Outdoors Ocean City. As a key member of the revenue management department, you will be responsible for driving revenue growth and maximizing occupancy through effective rate strategies, competitor analysis, and sales training.

Key Responsibilities:

1. Rate Strategy and Competitor Analysis: Optimize RevPAR by analyzing demand and establishing effective selling strategies, including oversell strategies, optimal market mix, and seasonal pricing using EOS Hospitality revenue management tools.
2. Competitor Price/Product Analysis: Conduct ongoing competitor price/product analysis to ensure proper rate positioning/product offering relative to competition.
3. Pricing Decisions: Work with the Revenue Management team on pricing decisions for transient, group, and wholesale segments.
4. Group and Transient Pricing Strategies: Implement pricing strategies for group and transient business segments; analyze competitor-pricing analysis to ensure correct daily and seasonal rate positioning to the competition.
5. Sales Training and Coaching: Work with the Reservations Sales team to ensure ongoing F.I.T. Sales Training; analyze each individual agent's conversion and coaching call scores and then assists Reservations Sales Agent in improving their performance.
6. Minimum Standards for Transient Room Sales: Establishes and maintains minimum standards for Transient Room Sales to include weekly Yield Meetings, PMS rate configuration, sales agent scripting, call conversion goals, coaching call goals, and standardized reporting.
7. Distribution Channels: Acts as a liaison between electronic distribution channels, including offsite call centers, to maximize property exposure and bookings.
8. Performance Analysis: Provides a monthly analysis to management complete with speculation on future performance of all market segments to include Rate, Occupancy, and REVPAR.
9. STAR Report Analysis: Work with DOSM to provide a weekly and monthly analysis of the STAR report to include both group and transient.
10. Selling Strategies and Product Information: Manage/update current selling strategies and product information in all available distribution channels/reservation sources (PMS, third-party reservations providers, call centers, websites, GDS, etc.)
11. Revenue Strategy Meetings: Facilitate Weekly Revenue Strategy meetings.
12. Revenue Management Programs: Work with the Regional Director of Revenue in recommending and implementing Revenue Management programs and new initiatives at the hotel.
13. Revenue Growth Strategies: Work with DOSM and hotel team to establish strategies to increase revenue of both rooms and F&B.
14. Revenue Management Reports: Generate and distribute daily, weekly, and monthly revenue management reports and present results from all segments including internet channels.
15. Historical Data: Maintain accurate and detailed historical data for all market segments.
16. Travel Websites Monitoring: Continually monitor all pertinent travel related websites to ensure competitiveness in positioning, text, availability, and price.
17. Guest Mix Optimization: Maximizing the Hotels' revenues by monitoring transient and group production, ensuring that an optimal guest mix is maintained.
18. Trend Analysis and Forecasts: Compile data, analyze trends, and develop accurate weekly and monthly forecasts.
19. Critical Analysis: Critically analyzing the impact of the revenue management strategies implemented by the Hotels, including pricing
20. Rate Plans: Ensuring that all rate plans are built in accordance with established guidelines.
21. Revenue Management Tools: Update and maintain all revenue management tools.
22. GDS and Distribution Channel Positioning: Ensuring that the Hotels' position in the GDS and other distribution channels is consistent with the Hotels' Selling Strategies, includes conducting rate parity and availability audits.
23. Group Inventory and Cut-off Dates: Ensure group inventory and cut-off dates are managed according to demand.
24. Leadership: Dealing effectively with people, creating teamwork, taking charge, generating enthusiasm, motivating, and using an uplifting and lead-by-example leadership approach

This is a dynamic and challenging role that requires a strong analytical mindset, excellent communication skills, and a passion for driving revenue growth.

The ideal candidate will have experience in revenue management, a deep understanding of the hospitality industry, and a proven track record of success in optimizing revenue and occupancy.