What are the responsibilities and job description for the Marketing Automation Support position at Sunrise Systems Inc?
Job Title : Marketing Automation Support
Location : 8830 Biggs Ford Road, Walkersville, MD 21793
Duration : 6 Months (Possible Extension or Conversion)
Position Type : Hourly contract Position (W2 only)
Description :
- For operational marketing automation consulting, role is to support client in plenty of activities regarding Email Marketing Campaigns, Personalization Campaigns or A / B Tests with Adobe Marketo. These activities are or could be :
- Landing page and form building
- Build up (concepted) Personalization Campaigns
- Build up (concepted) A / B Tests for existing Campaigns
- Set up and execute drip / nurture campaigns with complex logic
- Audience Segmentation
- Creation of lead scoring rules to drive conversions
- Data hygiene to increase marketo database and enhance delivery rates
- Data enrichment
- Database Optimization : support efforts for strong data hygiene including the build of normalization campaigns, enriching campaigns, data segmentations, deliverability campaigns, and overall database clean up and templatization.
- Maintain marketing forms for compliance and optimization
- Work within Wrike for marcom project management
Experience :
Contact :
Abdul Ajeej : abdul.a@sunrisesys.com | 732-272-0361 | URL : www.sunrisesys.com
