What are the responsibilities and job description for the Event marketing position at Sunrise Systems?
Job Details :
Job Title : Virtual Events Marketing
Job Duration : 6 months contract
Job Location : Overland Park, KS
Job Description :
Key Responsibilities :
- Lead end-to-end management of virtual events and webinars, ensuring all timelines and objectives are met.
- Oversee virtual event and webinar workstreams and develop tactical plans to achieve established goals.
- Foster strong cross-functional relationships with teams such as Product Marketing, Campaigns, Brand, Social, Paid Media to ensure alignment and successful outcomes.
- Leverage and improve upon established processes, templates, and best practices for virtual event and webinar execution.
- Manage the virtual events and webinars calendar and content calendar logistical planning.
- Develop content for the event including an outline, PowerPoint presentations and speaking points.
- Develop webinar-related social media posts, webpages, emails, and other communication channels.
- Execute and optimize email campaigns promoting virtual events and webinars using marketing automation platforms.
- Preferred experience with On24 virtual platform.
- Track and analyze the effectiveness of virtual events and webinars, making data-driven optimizations.
- Generate reports leveraging Salesforce to measure content performance and overall campaign success for virtual events and webinars.
Last updated : 2024-11-13
