What are the responsibilities and job description for the Catering Sales Manager position at Susan Lane Events?
Job Summary: The Catering Sales Manager is responsible for generating and managing catering sales. This role involves identifying potential clients, promoting catering services, planning and coordinating events, and ensuring exceptional customer satisfaction.
Key Responsibilities:
Sales and Business Development:
- Promote catering and event services through networking, attending industry events, and leveraging marketing channels.
- Develop and implement sales strategies to achieve sales targets and revenue goals.
- Build and maintain relationships with venues, event planners, corporate clients and individual customers.
- Prepare and present proposals, contracts, and sales presentations to prospective clients.
Event Coordination:
- Serve as the primary point of contact for clients, from initial inquiry through event completion.
- Assist in the planning and execution of catering events.
- Develop detailed event plans, including timelines, menus, staffing, and logistics.
- Communicate with clients to confirm event details and requirements.
- Ensure all events are executed flawlessly and on time.
- Attend and set up all events.
- Coordinate logistics, including delivery, staffing, equipment, setup, serving and cleanup.
- Coordinate with external vendors to ensure all aspects of the event are executed flawlessly.
- Oversee the setup, execution, and breakdown of events, ensuring all details are managed according to plan.
- Address any issues that arise during events to ensure client satisfaction.
Marketing and Promotion:
- Develop promotional materials and campaigns.
- Attend industry events to showcase the company’s offerings.
- Assist in producing Social Media content.
Staff Support:
- Schedule and manage staff shifts for all jobs.
- Coordinate staff training sessions and ensure compliance with health and safety regulations.
- Support the hiring and onboarding process of new employees.
- Report accurate staff hours worked.
Operations and Inventory Management:
- Place orders with suppliers.
- Monitor inventory levels of supplies and equipment.
- Conduct regular inventory checks and maintain accurate records.
Job Requirements:
Experience and Education:
- Bachelor’s degree in Hospitality, Business Administration, Marketing, or a related field (preferred).
- Minimum of 2-5 years of experience in catering sales and off-premise event management.
Skills and Competencies:
- Proven ability to meet or exceed sales targets in a competitive environment.
- Strong knowledge of off-premise catering logistics, including transportation, permits, and venue coordination.
- Excellent communication and negotiation skills, with the ability to build rapport with diverse clients and stakeholders.
- Outstanding organizational and multitasking abilities, with acute attention to detail.
- Strategic thinker with the ability to develop and implement effective sales plans.
Technical Proficiency:
- Familiarity with Catering Management Platforms and Microsoft Office Suite.
- Familiarity with social media and digital marketing strategies to drive sales.
Other Requirements:
- Flexibility to work evenings, weekends, and holidays as required by client needs and event schedules.
- Ability to travel locally to client meetings, venue walkthroughs, and event locations.
- Possession of a valid driver’s license and reliable transportation.
Position is Base Salary plus Commission.