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Public Relations Account Supervisor

SutherlandGold
Santa Rosa, CA Full Time
POSTED ON 1/14/2025
AVAILABLE BEFORE 4/3/2025

This is a remote position.

SutherlandGold is a PR agency specializing in the tech industry where ambitious, creatives hit go. We’re dedicated to the art of storytelling and helping companies own their narrative to inspire action in their target audience. We work with market leaders and soon-to-be change makers to develop positioning and establish their thought leadership in their field.

The Account Supervisor should have 4-6 yrs of PR experience with at least 3 yrs working at a PR agency, a solid understanding of the overall technology industry and deep relationships with tech media that have resulted in significant coverage for clients.

Supervisors serve as clients' main contact and manage the team's day-to-day team activities, including media relations, client programs / initiatives and launches. In this role, you are responsible for media and program strategy, securing media coverage, and contributing to the overarching account strategy, client positioning and creative ideas.

Responsibilities

  • Maintain a holistic view of the account, managing and moving all aspects forward whether or not directly owning, ensuring all account programs and activities are on track and map back to client goals.
  • Drives the day to day and serves as the primary point of contact for clients.
  • Supervises the work of account team members by setting priorities, delegating responsibilities and meeting deadlines.
  • Drafts the first version of large campaign and yearly plans for clients; pulling in VPs / digital resources / peers to build out and finalize.
  • Consults with clients on media strategy and approach for announcements and story pitching; delivers media strategy documents to clients autonomously.
  • Runs client launches and news announcements with support from team and media experts.
  • Identifies trend stories, executive features and client / product spotlights land stories individually direct teams in their pitching / to achieve results.
  • Pitches stories to both national and local media.
  • Writes strong client-ready media documents (pitches, releases, Q&As, blog posts, newsletters, long- and short-form articles, social media posts) that require minimal edits from VPs.
  • Develop, draft and execute executive communication programs including conducting interviews, defining content strategy, identifying content pillars, writing key messages and recommending content approaches.

It is SutherlandGold’s intent to pay all Team Members competitive wages and salaries that are motivational, fair and equitable. The goal of SG’s compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization.

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, and specific work location.

The base salary range for this position in the SF Bay Area is $90,000 to $110,000.

Salary : $90,000 - $110,000

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