What are the responsibilities and job description for the Marketing Director position at SVN - Walt Arnold Commercial?
Benefits:
A Marketing Director in a Commercial Real Estate company plays a pivotal role in shaping and executing the firm's marketing strategies to enhance brand visibility, support sales efforts, and drive business growth. This position encompasses a broad range of responsibilities, from developing social media campaigns to organizing corporate events. Below is a comprehensive job description tailored to the specified duties:
Job Title: Marketing Director – Commercial Real Estate
Job Summary: The Marketing Director will lead the marketing department, overseeing the development and implementation of strategic marketing initiatives that align with the company's objectives. This role requires close collaboration with sales teams, commercial brokers, and senior management to enhance brand awareness, generate leads, and support the overall business development strategy.
Key Responsibilities:
Create and design marketing packages and proposals tailored to prospective clients and partners.
Work closely with the Managing Director to plan and execute company events, including conferences, trade shows, and networking functions.
Bachelor’s degree a plus in Marketing, Communications, Business Administration, or a related field..
Preferred Skills:
Experience with graphic design software and content creation tools.
This position may require occasional travel to attend industry events and conferences.
Salary will be commensurate with experience and qualifications.
- 401(k) matching
- Competitive salary
- Dental insurance
- Free food & snacks
- Health insurance
- Paid time off
- Training & development
- Vision insurance
A Marketing Director in a Commercial Real Estate company plays a pivotal role in shaping and executing the firm's marketing strategies to enhance brand visibility, support sales efforts, and drive business growth. This position encompasses a broad range of responsibilities, from developing social media campaigns to organizing corporate events. Below is a comprehensive job description tailored to the specified duties:
Job Title: Marketing Director – Commercial Real Estate
Job Summary: The Marketing Director will lead the marketing department, overseeing the development and implementation of strategic marketing initiatives that align with the company's objectives. This role requires close collaboration with sales teams, commercial brokers, and senior management to enhance brand awareness, generate leads, and support the overall business development strategy.
Key Responsibilities:
- Social Media Strategy and Management:
Develop and oversee the implementation of comprehensive social media strategies to enhance the company's online presence.
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Manage content creation and scheduling across various platforms to engage target audiences effectively. -
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Create and design marketing packages and proposals tailored to prospective clients and partners.
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Ensure all marketing materials reflect the company's brand guidelines and value propositions. -
Collaborate with commercial brokers to develop customized presentations and collateral for property listings. -
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- Training and Development Initiatives:
Organize and facilitate training sessions, including "lunch and learn" events, to educate staff and clients on market trends, company services, and industry best practices.
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Develop training materials and resources to support continuous professional development within the team. -
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- Sales Meetings and Support:
- Plan and lead monthly sales meetings to review performance metrics, discuss strategies, and address team concerns
Work closely with the Managing Director to plan and execute company events, including conferences, trade shows, and networking functions.
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Manage event logistics, budgeting, and promotion to ensure successful outcomes. -
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- Miscellaneous Marketing Tasks:
Conduct market research to stay informed about industry trends and competitor activities.Recruiting Resources
- Oversee the company's website content and updates to ensure relevance and accuracy.
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Manage relationships with external vendors and agencies as needed for marketing projects. -
Bachelor’s degree a plus in Marketing, Communications, Business Administration, or a related field..
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Strong leadership skills with the ability to manage and inspire a team. -
Excellent written and verbal communication skills. -
Preferred Skills:
Experience with graphic design software and content creation tools.
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Familiarity with Customer Relationship Management (CRM) systems. -
Knowledge of the commercial real estate market and industry-specific marketing strategies. -
This position may require occasional travel to attend industry events and conferences.
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Flexibility in working hours may be necessary to accommodate event schedules and deadlines. -
Salary will be commensurate with experience and qualifications.
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Comprehensive benefits package including health insurance, retirement plans, and professional development opportunities. -
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