Swayable and parent company Worldview Incorporated is looking for an exceptional hands-on AI / LLM / deep learning hacker to be its first Director of AI.
About Swayable
Swayable is a rapidly-growing cloud analytics product that measures public opinion and the impact of messages on it. Its 35-person team is backed by top technology and social impact investors, including Y Combinator as well as the founders of G-Mail, Buzzfeed and product leadership of Airbnb. Founded in 2018 by two physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times. Clients include major consumer-facing brands (Square, Paramount Pictures, Amazon), researchers (MIT, Yale, Stanford), and mission-aligned advocacy campaigns (including multiple Democratic Presidential candidates).
Joining Swayable means being on a team whose work changes the course of history. The technology we develop is at the leading edge of transforming some of the world's most important campaign organizations and enterprises : combatting disinformation, protecting democracy, and supporting the sustainable growth of consumer-facing brands. Check our our values & culture deck to learn more : https : / / tinyurl.com / 4zjchwzs
About the Role
The Director of AI will be a builder, researcher, developer and thought-partner to the Swayable CEO and CTO. Their job will be to discover, prototype and prove out the highest-value applications of cutting-edge AI across business operations, product and fundamental research.
This is a unique opportunity to take advantage of unique resources to advance the leading edge of applied AI. Those resources include the world's largest dataset of RCT survey experiment results, an established team of top software engineers and scientists, academic partnerships, and a direct line into existing enterprise customers so that prototypes can be quickly ramped up into in-market products.
About You
You have a very up-to-date background in AI including active development, deployment and / or fine-tuning of large language models. Credentials are less important than direct evidence of extraordinary ability, and being tapped into the latest development in the field, up to the minute.
To apply, please send evidence of extraordinary ability.
- Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
- Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnel
- Manage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital Marketing
- Build & improve measurement systems, analytics, and ensure successful technical integrations
- Closely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablement
- Design integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaigns
- Help establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performance
- Set KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reporting
- Help manage the marketing budget, ensuring accurate forecasting and on-budget spend
- 5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environments
- Proven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segments
- Previous experience leading the marketing operations relationship
- Solid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operations
- Experience with marketing automation tools, ABM, Digital Ads, and web analytics optimization tools
- Strong analytical and quantitative skills to distill meaning out of data and translate into action
- Proactive communicator. Excellent writing skills in particular
- Startup experience
- Experience in data platforms or analytics markets a plus
- Interest in advocacy a plus
Benefits
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldCompetitive compensation structure commensurate with experience and goals
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldEquity options consistent with being an early team member
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldFull healthcare coverage with no employee contribution required
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldGenerous PTO and parental leave
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the world401K
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategy
Build and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldOpportunity to support some of the most important storytelling and social change campaigns in the world
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategyBuild and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldBase salary range of $150-190K depending on location and experience
Own the strategy and implementation for Demand Generation, creating a comprehensive approach that aligns to company goals and go-to-market strategyBuild and manage best-in-class demand gen programs and optimize the Lead to Opportunity funnelManage the demand generation side of the Marketing team to perform against pipeline targets, while reporting monthly and quarterly on process. Ensure goal alignment with Content Marketing, Event Marketing, Product Marketing, and Digital MarketingBuild & improve measurement systems, analytics, and ensure successful technical integrationsClosely partner with Sales leadership to ensure alignment with go-to-market; work closely with the BDRs to continually refine qualification criteria and sales handoff enablementDesign integrated marketing campaign plans that drive awareness and demand, while testing new engagement strategies. Storyboard messaging and storylines for inclusion in integrated marketing campaignsHelp establish a marketing systems stack to enable agile, effective marketing performance. Leverage and manage CRM and marketing automation tools to measure, track and analyze marketing performanceSet KPIs and partner with RevOps to synchronize marketing and sales systems to deliver centralized dashboards and consolidated reportingHelp manage the marketing budget, ensuring accurate forecasting and on-budget spend5 years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environmentsProven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segmentsPrevious experience leading the marketing operations relationshipSolid balance of art and science - creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operationsExperience with marketing automation tools, ABM, Digital Ads, and web analytics optimization toolsStrong analytical and quantitative skills to distill meaning out of data and translate into actionProactive communicator. Excellent writing skills in particularStartup experienceExperience in data platforms or analytics markets a plusInterest in advocacy a plusCompetitive compensation structure commensurate with experience and goalsEquity options consistent with being an early team memberFull healthcare coverage with no employee contribution requiredGenerous PTO and parental leave401KOpportunity to support some of the most important storytelling and social change campaigns in the worldWe are an equal opportunity employer. We strive to promote an organizational environment that values diversity and fosters growth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other basis prohibited by law. The team especially encourages applicants from underrepresented backgrounds.
Salary : $150,000 - $190,000
