What are the responsibilities and job description for the Digital Content Strategist position at SWISSGEAR?
About the Role
We're looking for a creative, strategic, and audience-focused Brand Ambassador Coordinator to own and execute our organic social media strategy. This role will focus on content creation, influencer marketing, user-generated content (UGC), and community engagement to drive brand awareness and consumer connection.
The ideal candidate is skilled in organic social growth, content planning, and brand storytelling across platforms. You'll work closely with design, photography, and marketing teams to ensure our social content aligns with paid media, email/SMS marketing, and overall brand objectives.
Key Responsibilities:
- Develop and manage a content calendar that integrates seasonal marketing campaigns, product launches, and key promotions
- Create and curate visually compelling, high-quality content that showcases Swissgear's products and brand story
