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Music Marketing Strategist Job at Swoon in Santa Monica

Swoon
Santa Monica, CA Full Time
POSTED ON 3/30/2025
AVAILABLE BEFORE 4/29/2025

Job Description

Job Description

Swoon is currently looking for a Music Marketing Strategist for a major music company in the US

  • Location : Santa Monica, CA
  • Duration : 12 Months
  • Pay Rate : $40 / h

Key Responsibilities :

  • Optimize & Create : Lead the optimization of existing playlists and develop new catalogue and frontline playlists to enhance listener engagement.
  • Campaign Management : Direct and co-manage international “Always On” centralized ad campaigns, closely collaborating with media planners and buyers.
  • Programmatic Analysis : Execute detailed programmatic analyses to understand playlist behaviors across various consumer types, territories, and global streaming partners.
  • Insights-Driven Strategy : Utilize consumer insights and analytics to inform effective playlisting initiatives and strategic marketing decisions.
  • Multi-Territory Coordination : Manage multi-territory streaming campaigns, ensuring seamless collaboration with key stakeholders and effective budget management.
  • Performance Reporting : Produce and execute scheduled priority playlist performance reports to evaluate effectiveness and drive improvements.
  • Creative Thinking : Go beyond traditional SEO to creatively drive growth and engagement while understanding the interconnectedness of all business components.
  • Agency Collaboration : Work with internal and external creative agencies to optimize budget allocation and ad inventory for effective playlisting opportunities.
  • Stakeholder Engagement : Partner with music strategies, global commercial partnerships, and consumer marketing teams to enhance overall strategy.
  • Tool Utilization : Collaborate with commercial technologies to leverage existing playlist optimization tools and advocate for new tool development.
  • Performance Analysis : Analyze and share the effects of playlisting and marketing initiatives, adapting strategies in response to changes.
  • Opportunity Maximization : Work with digital account leads to identify and capitalize on opportunities across business partners.
  • Best Practices : Learn and share best practices across teams to continually improve processes and outcomes.
  • Qualifications :

  • A passion for a wide range of music genres, with a specific focus on children’s music, new releases, and catalogues.
  • Strong understanding of global streaming partners and the international marketplace.
  • Proven innovative thinker with experience in marketing practices and audience growth and acquisition.
  • Excellent analytical skills and ability to translate data into actionable strategies.
  • Strong collaboration and communication skills, with the ability to work seamlessly with various stakeholders.
  • Company Description

    Come get Swoon’d!!

    Swoon handles the staffing need of over 80 Fortune 500 clients.

    We have won Best and Brightest Companies to Work for in the Nation Award 6 years in a row.

    Swoon was also awarded the Inc. 5000 Fastest Growing Private Companies in the US from 2016 – 2020.

    Company Description

    Come get Swoon’d!! Swoon handles the staffing need of over 80 Fortune 500 clients. We have won Best and Brightest Companies to Work for in the Nation Award 6 years in a row. Swoon was also awarded the Inc. 5000 Fastest Growing Private Companies in the US from 2016 – 2020.

    Salary : $40

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