What are the responsibilities and job description for the Search Engine Marketing Expert position at Syndicate Labs?
- Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
- 3 years of experience working with Google Ads and digital advertising platforms.
- Proficiency in Google Ads, including search, display, remarketing, and Performance Max campaigns.
- Strong understanding of Google Analytics, Google Tag Manager, WhatConverts, and CallRail for conversion tracking.
- Experience with WordPress and similar CMS platforms (e.g., Shopify, Squarespace) and a general understanding of building landing pages and funnels.
- Experience with e-commerce ads for platforms like Google Shopping.
- Excellent analytical skills with the ability to interpret data and make data-driven recommendations.
- Strong communication skills for client meetings, presentations, and creating growth plans.
- Attention to detail and the ability to manage multiple campaigns simultaneously.
- Experience with AI tools for campaign optimization and analysis is a plus.