What are the responsibilities and job description for the Marketing specialist position at Synergy Wound Care?
We are seeking a dynamic and experienced Healthcare Marketing Specialist to join our growing clinic. This role is ideal for a marketer with experience in hospital case management, home health services, or nursing home marketing who is passionate about promoting healthcare services and building meaningful relationships with medical professionals and healthcare providers.
The ideal candidate will have a strong understanding of the healthcare industry, patient referral processes, and the ability to drive clinic growth by enhancing our reputation and expanding our network of referral sources.
Key Responsibilities :
- Develop and execute marketing strategies to promote the clinic’s services and increase awareness among healthcare providers, patients, and the community.
- Build and maintain strong relationships with referral sources, including hospitals, primary care providers, specialists, nursing homes, and home health agencies.
- Collaborate with the clinical team to ensure alignment between marketing initiatives and patient care standards.
- Create and distribute marketing materials (brochures, flyers, digital content) to highlight services and promote the clinic’s offerings.
- Monitor and analyze marketing performance to ensure strategies are meeting business objectives and KPIs.
- Engage in community outreach and networking events to strengthen clinic’s presence and establish trust within the local healthcare ecosystem.
- Stay up-to-date on healthcare industry trends, regulations, and best practices to ensure marketing strategies are compliant and effective.
Last updated : 2024-11-21
