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Product Manager USB Digital IP

Synopsys Inc
Sunnyvale, CA Full Time
POSTED ON 2/1/2025
AVAILABLE BEFORE 3/3/2025
We Are:

At Synopsys, we drive the innovations that shape the way we live and connect. Our technology is central to the Era of Pervasive Intelligence, from self-driving cars to learning machines. We lead in chip design, verification, and IP integration, empowering the creation of high-performance silicon chips and software content. Join us to transform the future through continuous technological innovation.

You Are:

You are a dynamic and results-driven individual with a solid background in product management, particularly in the semiconductor industry. With a BS in Electrical Engineering and over 10 years of relevant experience, or an MS in Electrical Engineering with at least 8 years of relevant experience, you bring substantial expertise to the table. An MBA would be a valuable addition to your credentials. Your experience with USB protocol, mixed-signal, and semiconductor chip design sets you apart. You possess a deep understanding of market segments and applications, and you are adept at analyzing these to identify strategic opportunities. Your track record demonstrates your ability to develop and manage relationships with key customers and partners, and you excel in both oral/public speaking and written communication. You thrive in a matrix environment, showcasing strong organizational and program management skills. You are a strategic thinker with a knack for creative marketing programs and successfully launching new products.

What You’ll Be Doing:

  • Engaging in business development and customer meetings to identify and drive business opportunities.
  • Defining and promoting products to achieve sustainable growth within the USB Digital IP product lines.
  • Creating strategic and tactical marketing plans to support product line positioning.
  • Generating marketing requirements documents to guide product development.
  • Developing product roadmaps and overseeing new product rollouts.
  • Conducting TAM/SAM analyses to inform market strategies.
  • Communicating with and training sales channels on product offerings.
  • Initiating demand creation and promotional activities to boost product visibility.
  • Representing the product lines at industry events through panels, articles, and seminars.
  • Collaborating closely with sales, product marketing, technical marketing, engineering, and application engineering teams.

The Impact You Will Have:

  • Driving the financial success of the USB Digital IP product lines through strategic product management.
  • Enhancing Synopsys’ market position by effectively promoting and positioning products.
  • Contributing to the development of innovative products that meet market demands and customer needs.
  • Ensuring successful product launches that align with the company’s strategic goals.
  • Building and maintaining strong relationships with key customers and partners.
  • Influencing the direction of product development through insightful market analysis and strategic planning.

What You’ll Need:

  • BS EE with 10 years of relevant experience, or MS EE with 8 years of relevant experience (MBA preferred).
  • Experience in product marketing or technical marketing, preferably in system-level, ASIC, or system-on-chip design.
  • Knowledge of USB protocol, mixed signal, and semiconductor chip design.
  • Ability to analyze market segments and applications.
  • Experience with intellectual property licensing and business models.

Who You Are:

  • Energetic and results-driven individual.
  • Strong organizational and program management skills.
  • Ability to work effectively in a matrix environment.
  • Excellent oral/public speaking and written communication skills.
  • Proven ability to develop and manage relationships with key customers and partners.

The Team You’ll Be A Part Of:

You will be an integral part of a collaborative team dedicated to the development and marketing of USB Digital IP products. This team works closely with various departments, including sales, product marketing, technical marketing, engineering, and application engineering, to ensure the successful promotion and growth of our product lines. Together, we aim to drive innovation and deliver cutting-edge solutions to our customers.

Rewards and Benefits:

We offer a comprehensive range of health, wellness, and financial benefits to cater to your needs. Our total rewards include both monetary and non-monetary offerings. Your recruiter will provide more details about the salary range and benefits during the hiring process.

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