What are the responsibilities and job description for the Salesforce Marketing Cloud Developer position at Talent Software Services?
The ideal candidate must have extensive hands-on experience with Salesforce Marketing Cloud and possess a deep understanding of Email studio, Mobile studio, Automation Studio, Web Studio, Journey Builder, Audience Builder and Reporting.
General Duties : - Assists with developing the business requirements in Salesforce- Builds functionality to allow new journeys to be created- Develop and implement marketing campaigns with Salesforce Marketing Cloud including Email Studio, Journey Builder and Mobile Studio- Develop and manage email campaigns including responsive email templates.- Experience using AMP script, SSJS (Server-Side JavaScript), SQL and HTML / CSS to create customize email templates, SMS messages and landing pages- Create and manage data extensions and data filters to segment audiences and target campaign.- Design and maintain workflows in Automation Studio to automate various processes including file transfers, data extractions, sending Emails and SMS.- Develop and manage CloudPages to create landing pages, microsites and forms in Webstudio- Design, configure, automate journeys using Journey builder- Create and manage automated SMS campaigns including Opt-in / Opt-out process- Manages day to day operational needs in Salesforce- Assists with data integration and platform builds- Builds and edits code in Salesforce- Tests new functionality- Creates and manages dashboards- Manages and creates custom applications and automate business processes via SFDC- Creates and manages workflow rules and use of Salesforce Lightning- Monitors and debugs deployment tools- Manages communication between different systems using web services- Support testing including Unit Testing, User acceptance testing, Regression and End to End testing- Serve as a subject matter expert on Salesforce Marketing cloud capabilities and provide guidance on maximizing systems potential.- Develop and maintain email marketing campaigns that adhere to Protected Health Information (PHI) and CAN-SPAM regulation including managing unsubscribe mechanism and ensure accurate sender information.- Troubleshoot and resolve issues in campaigns, journeys and automation workflows.- Manage user access and permissions in Salesforce Marketing cloud- The Salesforce Marketing Cloud Developer will interact with staff, other team members, all levels of management and internal and external organizations.- Other related duties as assigned.
Desired Skills and Experience : - Experience working with SharePoint, Salesforce, Salesforce Marketing Cloud, and Platform development- Experience working developing builds and logic in Salesforce- Experience with integrating Salesforce Marketing Cloud with external systems using REST and SOAP API's and setting up Secure File Transfer Protocol (SFTP)- Ability to create technical documentation for monitoring, changes, and enhancements in Salesforce- Superb communications skills (written and oral)- Effective listener- Experience with Salesforce mobile application capabilities and basics of lightning framework- Experience with object-oriented language such as Java and JavaScript- Knowledge of SOQL and webservices- Knowledge and experience with CSS, HTML, and dashboards- Experience in Medicaid or other healthcare claims system(s) IT projects preferred, but not mandatory- Salesforce Marketing Cloud Developer Certification- Salesforce Marketing Cloud Email Specialist Certification
Preferred Skills : - Salesforce Certified (Apex Specialist)- Java- JavaScript- HTML / CSS- Salesforce Lightning- Object oriented programming
Required Skills : - Platform development (using Apex and Visualforce, understands Lighting components)- Development lifecycle- Data Integration- Apex development- SQL- AMPscript- Testing skills, includes automation / regression testing- People skills- Strong background in Salesforce and Marketing Cloud- Superb written and oral communications skills- Willingness and ability to effectively engage with people and organizations on a continuous basis.
Required Certification : Salesforce Certified (Apex specialist)
