What are the responsibilities and job description for the Senior Manager of Marketing Operations position at Tapcheck?
The Senior Manager of Marketing Operations will be responsible for managing and optimizing our marketing operations processes to drive revenue growth and efficiency. The ideal candidate will have a strong analytical mindset, excellent leadership skills, and a solid understanding of revenue and marketing operations best practices. This role will sit on a centralized Revenue Operations team focusing on revenue marketing operations and report into the Director of Revenue Operations.What You'll Do : Drive marketing tech stack strategy planning and maintenance to support key marketing objectives, measurement, and continuous improvement.Own all administration, enablement, and optimization of new and existing marketing platforms and tools.Prioritize internal system requests / issues and actioning promptly, based on business need.Oversee and optimize all marketing operations processes, including lead contact and account management, lead and account scoring, campaign management, marketing automation, and attribution.Develop and implement strategies to track early pipeline and revenue growth to provide insight to help the marketing team continuously improve campaign and program performance.Work closely with marketing, sales, channel sales, and customer success teams to align marketing and revenue goals and drive collaboration.Analyze marketing and revenue data to identify trends, opportunities, and areas for improvement.Implement and maintain marketing operations systems and tools.Collaborate with cross-functional teams to develop and implement scalable marketing processes and policies.Help to ensure that Tapcheck's marketing tech stack and associated processes leverage the latest technologies and are best-in-class.What You'll Bring : 6 years of experience in marketing operations or a related field, preferably in a scale-up / hyper growth environment.Strong analytical and problem-solving skills.Experience with Salesforce and customizing Salesforce to align with Sales, Marketing, and Customer Success processes. This includes data management, campaign attribution, and reporting.Experience working at an early stage start up or an organization experiencing hypergrowth.Experience with HubSpot Marketing Hub and integrating it with various systems.Experience with managing Outreach or similar Sales Engagement software.Excellent organizational skills and experience managing an ever-evolving project roadmap.Strong communication and collaboration abilities.Ability to analyze and interpret marketing and revenue data to drive strategic decisions.An obsession with detail.This is a remote-friendly role. Ideally, candidates will sit in the following states : AL, AZ, CA, CO, DC, DE, FL, GA, ID, IL, LA, MA, MO, NC, NH, NJ, NV, NY, PA, OR, OH, RI, SC, TX, VA, WA, WI.About Tapcheck : Tapcheck is a digital platform offering an easy and convenient way to access on-demand earnings early. Available at no cost to employers, our app-based on-demand pay solution helps relieve the financial stress that many employees experience on a daily basis.The Tapcheck team is passionate about our mission to improve financial wellness and boost business productivity. By giving workers the ability to transfer wages they've earned directly to their bank account or pay card without waiting for payday, Tapcheck eliminates the need for high-interest payday loans or employer-funded cash advances.How We Get Things Done : Humility : We believe in the power of humility. We value team players who are down-to-earth, respectful, and open to learning from others.Grit : We admire individuals with grit - those who demonstrate unwavering determination and resilience in the face of obstacles.Raising the Bar : Continuous improvement is at the heart of our culture.Striving for Growth : We foster an environment that encourages personal and professional development.Why Join Tapcheck?Competitive Base Bonus EquityPaid Time OffHealth InsuranceDental InsuranceVision Insurance401K MatchEqual Employment Opportunity Policy : Tapcheck, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.Seniority level Mid-Senior levelEmployment type Full-timeJob function Marketing and SalesIndustries IT Services and IT Consulting#J-18808-Ljbffr
