What are the responsibilities and job description for the Communications / Email Developer position at Targetbase?
JOB SCOPE & PURPOSE
The Communications / Email Developer is responsible for the development and testing of digital email creative, using appropriate technologies with focus on responsive coding and across-the-board rendering consistency. He / she codes the creative with emphasis on industry standard best practices and user experience while maintaining design aesthetics and overall look and feel. They not only have a detailed understanding of email development and responsive programming but are also experts in understanding and communicating the capabilities and limitations of HTML email development.
MAIN RESPONSIBILITIES
- Codes email creative with emphasis on aesthetic accuracy, industry best practices and client requirements
- Fully understands and applies coding requirements to make all email communications responsive
- Stays current on evolving and advancing technologies as they relate to digital design and development
- Maintains a reciprocating relationship between design and code
- Codes creative to industry standards while utilizing appropriate technologies
- Integrates varying technologies within best practice guidelines when producing digital creative
- Defines logic and programs both simple and complex dynamic templates within the ESP
- Performs full spectrum testing within the ESP to verify proper rendering of the email and its content
- Provides insight on quality of digital executions on both an aesthetic and technical level
- Emphasizes attention to detail within Digital
- Maintains close working relationships within the team and other competencies
- Mentors and fosters growth in other web developers
EXPERIENCE & EDUCATION