What are the responsibilities and job description for the Product Marketing Assistant Manager position at Tavo Pets?
Job Description
Tavo Pets is a rapidly growing global brand in the premium pet gear market. We are seeking a highly motivated and detail-oriented Product Marketing Assistant to join our team. As a key member of our marketing team, you will be responsible for supporting the planning and execution of product initiatives, with a strong focus on go-to-market launches.
The successful candidate will have a deep understanding of our products, competitive analysis, and the ability to translate product features into compelling consumer messaging. You will work closely with cross-functional teams to identify opportunities to improve product marketing across all channels and bring these initiatives to life.
Key Responsibilities:
- Support end-to-end new product launches, acting as the key point of contact for product rollout activities.
- Collaborate with cross-functional teams to perfect feature lists and conduct competitive analyses to inform product marketing messaging.
- Manage go-to-market schedules, ensuring marketing materials are delivered on time.
- Develop into the go-to product expert for internal departments.
- Oversee and update marketing collateral for existing products (e.g., websites, videos, catalogs, and production artwork).
Requirements and Qualifications:
- Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
- One (1) to three (3) years of experience in product marketing, or business roles (recent graduates are welcome to apply).
Desired Skills:
- Strong proficiency with Microsoft Office Suite, particularly advanced PowerPoint skills.
- Project Management Software experience a plus.
- Excellent communication and collaboration skills.
- Able to balance diverse priorities and perspectives effectively.
