What are the responsibilities and job description for the Marketing Coordinator - Jason Aldean's Kitchen + Bar, Las Vegas position at TC Restaurant Group?
POSITION SUMMARY: TC Restaurant Group is seeking an enthusiastic and motivated Marketing Coordinator to support marketing initiatives for our artist-branded venues. This entry-level role is an excellent opportunity for a recent graduate or marketing professional looking to gain hands-on experience in hospitality and entertainment marketing. As a Marketing Coordinator, you will assist in executing campaigns, creating content, and ensuring that our marketing efforts align with our venue and artist brands.
The Marketing Coordinator is expected to work between 40 - 50 hours weekly, with an average 5-day work week. Schedules are tentative and hours expected can be dependent on business levels, special events, holidays, etc.
KEY RESPONSIBILITIES
- Marketing Plan Development & Execution: Assist in designing and executing innovative marketing programs, promotions, events, and campaigns that enhance the customer experience at TC Restaurant Group venues.
- Content Creation & Management: Coordinate the creation of high-quality promotional materials, social media content, email newsletters, and other assets to support campaign objectives and engage our audience.
- Event Coordination: Aid in organizing and managing in-venue activations, special events, and guest services initiatives that elevate the guest experience and foster brand loyalty.
- Social Media Strategy: Develop and maintain monthly content calendars for social media platforms. Track and analyze engagement metrics to improve content strategies and grow the community.
- Brand Consistency: Ensure all marketing materials and communications adhere to artist and venue branding guidelines.
- Performance Tracking & Reporting: Help track and analyze the performance of marketing campaigns and initiatives. Collaborate with the team to compile insights and metrics for reporting, focusing on areas for improvement and growth.
- Cross-Functional Collaboration: Partner with support teams, including operations, design, production, public relations, etc. to ensure seamless execution of marketing campaigns and events.
- Strategic Partnerships: Identify and support partnership opportunities that align with the brand and enhance the marketing
strategy. Build relationships with external partners to amplify marketing initiatives.
- Event Calendar Management: Maintain a comprehensive local and national events calendar to inspire and guide the development
of marketing programs and events throughout the year.
- Ad Hoc Tasks: Support the marketing team with additional tasks and projects as needed to ensure the success of various initiatives.
ESSENTIAL FUNCTIONS OF THE POSITION INCLUDE, BUT ARE NOT LIMITED TO:
- Incredible organizational skills and attention to detail
- Completing tasks that support overall marketing initiatives
- Ability to function well in a collaborative, team-oriented environment
- The use of discretion and the maintenance of high levels of confidentiality are absolutely required
IN ADDITION TO THE AFOREMENTIONED ESSENTIAL JOB FUNCTIONS, THE PROMOTIONAL MARKETING COORDINATOR WILL BE EVALUATED ON THE FOLLOWING LEADERSHIP QUALITIES:
- Accountability
- Adherence to Policy
- Appearance
- Attitude
- Dependability
- Development
- Guest satisfaction
- Job skills knowledge
- Judgment
- Productivity
- Punctuality
- Quality of work
- Teamwork
- Working relationships
- Written and Verbal communication
EDUCATION/WORKING KNOWLEDGE/ EXPERIENCE REQUIREMENTS:
- Bachelor’s degree in marketing, Communications, or related field preferred.
- 21 years of age with a valid driver’s license.
- 0-2 Years of experience in marketing or related field, ideally in hospitality, entertainment, or food and beverage industries.
-Strong organizational skills, attention to detail, and proactive approach to tasks.
- Excellent verbal and written communication skills, with a positive and collaborative attitude.
- Interest in live music, entertainment, and hospitality.
TC Restaurant Group is an Equal Opportunity Employer.
