What are the responsibilities and job description for the Integrated Marketing Analyst position at TE Connectivity?
We are seeking a dynamic, innovative, and talented Integrated Marketing Analyst to join our Connected Living Solutions marketing team and support our marketing campaigns, content creation, digital initiatives, events, and channel marketing efforts. The Integrated Marketing Analyst will play a crucial role in supporting the development and execution of comprehensive marketing strategies. This position requires a detail-oriented and analytical individual who can collaborate with cross-functional teams to drive successful marketing campaigns and initiatives.
Key Responsibilities:
- Campaign Support: Assist in the planning, execution, and analysis of marketing campaigns across various channels, ensuring alignment with overall marketing objectives.
- Content Creation: Collaborate with the content team to develop engaging and relevant marketing materials, including videos, solutions guides, landing pages, social media content, emails, and more.
- Event Marketing: Coordinate and support marketing efforts for events, including trade shows, webinars, and conferences, to ensure successful promotion and execution
- Channel Marketing: Work with channel partners to develop and implement co-marketing programs that drive mutual growth and success.
- Data Analysis: Analyze marketing data to measure campaign performance, identify trends, and provide actionable insights to optimize future marketing efforts.
- Reporting: Prepare regular reports on marketing activities, performance metrics, and ROI to inform decision-making and strategy adjustments.
- Collaboration: Partner with internal teams, including sales, product, and creative, to ensure cohesive and effective marketing strategies.
What your background should look like:
Bachelor’s Degree in Marketing or Business
5 years of marketing and, communications experience in a B2B or technology company
Exceptional written and verbal communication abilities
Demonstrated ability to lead and drive projects to completion with on-time delivery
Experience in integrated campaign development/management
In-depth knowledge and experience with event planning and execution
An innovative thinker and creative problem solver, the ability and willingness to challenge the status quo
Strong collaboration and influencing skills
Strong interpersonal skills with a proven track record of forging excellent relationships at multiple levels of an organization
Proficient with PowerPoint, Word, and Excel
Familiarity with Canva, Eloqua and Salesforce.com is a plus
Professional Competencies
Dynamic and high energy team player who can collaborate with a global team
Ability to think strategically and translate strategy into action
Strong business acumen
Excellent interpersonal and project management skills
Ability to work independently, multi-task, and manage time effectively
Flexibility to develop strong relationships with multiple departments in a large, matrix organization
Competencies
- Competitive base salary commensurate with experience: $94,200 – $141,200 (subject to change dependent on physical location)
- Posted salary ranges are made in good faith. TE Connectivity reserves the right to adjust ranges depending on the experience/qualification of the selected candidate as well as internal and external equity.
- Total Compensation = Base Salary Incentive(s) Benefits
- A comprehensive benefits package including health insurance, 401(k), disability, life insurance, employee stock purchase plan, paid time off and voluntary benefits.
EOE, Including Disability/Vets
Salary : $94,200 - $141,200
