Software Engineering Manager

TAG is seeking an engineering manager (digital marketing and execution) to lead the design, development, and execution of multi-brand digital marketing platforms. This role is responsible for managing a team of engineers focused on building scalable, high-performance marketing execution systems, automation tools, and personalization engines that power marketing operations across multiple brands.

The ideal candidate is an experienced technical leader with expertise in digital marketing technology, front-end and back-end development, API integrations, and marketing automation systems. They should have a strong track record of mentoring teams, driving engineering best practices, and aligning marketing technology with business goals.

Key Responsibilities:

• Lead and mentor a team of software engineers focused on multi-brand marketing execution platforms

• Oversee the development of scalable marketing automation tools, personalization platforms, and customer data-driven applications

• Work closely with marketing, analytics, and product teams to define technical requirements and deliver data-driven marketing solutions

• Architect and integrate multi-brand design systems, ensuring a reusable and scalable approach across different digital properties

• Optimize and manage APIs and backend services using GraphQL, RESTful APIs, Node.js, Python, and C#

• Implement A/B testing and experimentation using tools such as Optimizely, VWO, or Google Optimize to improve user engagement and marketing performance

• Automate and streamline marketing workflows and campaign execution using Apache Airflow

• Ensure HIPAA compliance and data security in handling customer and patient-related marketing data

• Drive best practices in CI/CD automation, DevOps, and cloud-native deployment strategies

• Establish KPIs and success metrics to measure engineering effectiveness and system performance

• Foster a collaborative, high-performing engineering culture, ensuring team growth and continuous improvement

Qualifications and Requirements:

• 8 years of experience in software engineering, with at least 3 years in an engineering management or technical leadership role

• Strong technical background in full-stack development, with expertise in JavaScript, TypeScript, React, Vue.js, or Angular

• Experience developing multi-brand digital platforms, ensuring scalability and reusability across different business units

• Deep knowledge of marketing automation tools, CRM platforms, and data-driven personalization technologies

• Expertise in API development and system architecture, with hands-on experience in GraphQL, RESTful APIs, and backend services using Node.js, C#, or Python

• Hands-on experience with Apache Airflow for workflow automation and marketing campaign execution

• Strong understanding of SEO, web performance, and analytics-driven marketing strategies

• Experience integrating CDP (Customer Data Platforms) and third-party marketing tool integrations

• Proven ability to scale engineering teams, drive best practices, and create a high-performance engineering culture

• Knowledge of HIPAA compliance and data security best practices in marketing technology is a plus

• Strong problem-solving skills and the ability to engage effectively with executives, marketing leaders, and product teams

Compensation: $170,000-$190,000 annually plus 10% bonus

A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match 

This role is onsite at our Chicago, IL office, providing opportunities for in-person collaboration and team engagement.

Salary : $170,000 - $190,000