What are the responsibilities and job description for the UX Content Strategist position at TeamPeople?
Primary Function
UX Content Strategtst
Hybrid - In New York office 3 days, 2 days remote per week.
The UX Content Strategist will drive creation of the right content solutions, ensuring that digital experiences are relevant, organized and meaningful. The person will develop plans for how content should be developed and managed. This person will champion the customer by driving the development of the information they need, when and how they need it, in a trusted voice that makes them feel understood and empowered. Content Strategists work side by side with UX strategists, UX / UI designers, UX researchers, developers and product leaders to create desirable and compelling user experiences.
Duties & Responsibilities
- As an expert practitioner, embed with cross-functional teams to define the content strategy to improve user experiences and execute against their strategic priorities.
- Based on user insights and business priorities, drives the definition of a clear and actionable strategic direction for development and management of content for the product
- Develops plans for content, contributes to information architecture and navigation decisions, creates taxonomies and content models as needed
- Advocates for how content can be used to create lasting and meaningful relationships with users
- Upholds brand and tone of voice integration and evolution as needed
- Creates messaging strategies and outlines
- Creates content appropriate for the user personas
- Ensures that content is implemented to deliver against the strategy, driving development of crisp, compelling user interface copy for wireframes, prototypes and any other associated assets and channels, delivering a consistent end-to-end experience
- Uses data and customer feedback to measure the effectiveness of the content strategy and pivot as needed
Skills & Qualifications
Education & Experience
