What are the responsibilities and job description for the Digital Marketing Strategist position at Technext Limited?
At Technext Limited, we're committed to empowering businesses through exceptional digital products and services. As a Digital Marketing Specialist, you'll play a pivotal role in developing, implementing, and managing marketing campaigns that promote our services and products.
We're looking for an individual with a strong grasp of current marketing tools and strategies, who can lead integrated digital marketing campaigns from concept to execution. Your responsibilities will include planning and executing all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
You'll design, build, and maintain our social media presence across all digital channels, measure and report on the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Additionally, you'll identify trends and insights, optimize spend and performance based on these insights, and collaborate with internal teams to create landing pages and optimize user experience.
To succeed in this role, you'll need proven experience as a Digital Marketing Specialist or similar role, with expertise in B2B digital marketing strategies and tactics. You should have a strong understanding of SEO, PPC, social media marketing, email marketing, and content marketing, as well as proficiency in web analytics tools (e.g., Google Analytics) and marketing software (e.g., HubSpot).
As a team member at Technext Limited, you'll enjoy a flexible and collaborative remote working environment, where you'll work on diverse projects that challenge and enhance your skills.
- Digital Marketing Expertise: Develop and execute comprehensive digital marketing campaigns, leveraging SEO, SEM, social media, email, and display advertising
- Social Media Presence: Design, build, and maintain our social media presence across all digital channels
- Campaign Analysis: Measure and report on campaign performance, assessing against goals (ROI and KPIs)
- Team Collaboration: Work closely with internal teams to create engaging landing pages and optimize user experience
