Customer Journey Analytics (CJA) Lead

Job Description:

• The CJA Lead will be responsible for discovery, design and implementation of CJA requirements i.e. Creation of CJA Reports using dimensions, metrics & analyzing the insights generated.

• He/she will also be responsible for leading the development team of minimum 2 CJA developers.

• As part of leading the team, he/she will be responsible for reviewing changes done by the junior developers, guide them for any technical blockers they might be facing.

• CJA lead is also a client facing role to participate in requirement gathering and technical discussions with client POs & Architects.

Essential Functions and Responsibilities:

• CJA Development - Individual Contribution (60%) - Strong understanding and hands-on experience with CJA modules including but not limited to Connections, Data Views, Metrics, Dimensions, Calculated Metrics, Projects, Panels.

• Discovery, design and implementation of technology solutions using Customer Journey Analytics, Adobe Journey Optimizer and RT-CDP.

• Data management - Analyze the need of additional data OR reusing existing data present within CJA, as per the reporting requirement from the client.

• Report development - Create CJA Projects/Reports using various metrics, dimensions and various components including Filters & Calculated Metrics.

• Configuring Alerts & exports. CJA Development - Lead (40%) - Work closely with cross-functional teams, including developers, data engineers, and project managers.

• Lead the discovery, design and implementation of technology solutions using Customer Journey Analytics, Adobe Journey Optimizer and RT-CDP.

• Review the changes done by junior CJA developers. Mentor and guide junior team members in technology best practices.

• Technical issue resolution - Diagnose, troubleshoot, and resolve technical issues and guide the team for any blockers being faced.

• Helping team to understanding the client requirements and solutioning it for the Junior Developers

Qualifications & Skills:

• Overall IT Experience of 6 years, with minimum 2 years of hands-on development experience with Customer Journey Analytics (CJA)

• Understanding of Analytics Data Collection using some tag manager is must preferably experienced with Adobe Tag / Launch.

• Experience with Adobe Analytics - proficient with different types of AA report components, evars, props, events, segments.

• Experience with Adobe Web SDK, Understanding of Adobe Journey Optimizer on high level, Adobe experience Platform Dataset, Query Service would be a plus.

• Demonstrate strong analytical and problem-solving skills.

• Good communication skills to ensure effective customer interactions, communications, and documentation.

• Self-starter - Organized and highly motivated.

• Fast learner, ability to learn new technologies/languages.

• Excellent written and verbal communication skills.