What are the responsibilities and job description for the Social Media Content Creator position at TechnoSmarts, Inc.?
W2 ONLY.
12 month contract. Likely to extend.
Client: A major global corporation and the leader in their industry with annual revenue over $90B and employing over 250,000.
Overview:
This position will produce engaging video and static content for social media platforms like TikTok and Instagram. The ideal candidate is confident being in front of or behind the camera, savvy in graphic design for the digital space, hyper-creative, has a passion for online trends, loves the baking industry, and is fired up about pioneering new creative tactics to drive engagement with younger consumers.
Role:
- Perform social listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy.
- Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that strategically ladder back to brands’ overall strategy and ambition.
- Design, produce, edit, and copywrite for all social content across TikTok and Instagram.
- Serve as on-camera talent as needed, bringing energy and engagement to each [piece of content.
- Track content performance metrics and share continuous optimization strategies to garner more engagements, reach, followers, etc.
- Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal.
- Bring forward social led ideas and continuously collaborate closely with community manager and brand team to execute strategies.
Qualifications:
- 5 – 7 experience in content creation and/or social media management representing a brand or organization.
- Strong experience in social media on-camero video and static content creation on TikTok and/or Instagram platforms that are distinctive and reflect the brand’s strategy and voice.
- Demonstrated ability to think creatively and have a strong understanding of culture.
- Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and video editing knowledge required.
- Exceptional understanding of the social media landscape inclusive of Instagram and TikTok.
- Ability to synthesize data to identify insights to inform creative content and opportunities.
Desired skills:
- Experience using social listening and publishing tools.
- Previous experience working with large brands and partner agencies.
Salary : $90
