What are the responsibilities and job description for the Senior Marketing Executive position at Techtronic Industries Co Ltd?
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Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first.Techtronic Industries Company Limited (“TTI”, or the “Company”), founded in 1985 by German entrepreneur Horst Julius Pudwill, is a world leader in cordless technology. As a pioneer in Power Tools, Outdoor Power Equipment, Floorcare, and Cleaning Products, TTI serves professional, industrial, Do It Yourself (DIY), and consumer markets worldwide. With more than 50,000 employees globally, the company’s relentless focus on innovation and strategic growth has established its leading position in the industries it serves.MILWAUKEE is at the forefront of TTI’s professional tool portfolio. With global research and development headquartered in Brookfield, Wisconsin, the historic MILWAUKEE brand is renowned for driving innovation, safety, and jobsite productivity worldwide. The RYOBI brand, headquartered in Greenville, South Carolina, remains the top choice for DIYers and continues to set the standard in DIY tool innovation. TTI’s diverse brand portfolio also includes trusted brands like AEG, EMPIRE, HOMELITE, and leading floorcare names HOOVER, ORECK, VAX, and DIRT DEVIL (based in Charlotte, North Carolina).TTI’s international recognition and renowned brand portfolio are supported by a strong ownership structure that underscores the company’s global reach and stability. The Pudwill family remains the company’s largest shareholder, with the remaining ownership held largely by institutional investors at North American and European-owned firms. TTI is publicly traded on the Hong Kong Stock Exchange and is a constituent stock of the Hang Seng Index, operating globally with a strong commitment to environmental, social, and corporate governance standards.Responsibilities : Develop marketing strategies, convert brand missions and commercial objectives into go-to-market plans, ATL, BTL, and TTL execution for various channels.Manage social media channels by scheduling content, generating innovative ideas, and creating engaging materials to drive user engagement and achieve conversion goals.Optimize digital media buying for user acquisition on and re-marketing campaigns to enhance ROI efficiency.Organize, implement, and monitor promotional & marketing campaigns and events based on the established objectives, budget, and schedule.Maximize sell-through of
Milwaukee-branded power tools
by properly merchandising point of purchase material.Lead and coordinate ad hoc projects whenever necessary.Those with less experience will be considered as
Marketing Executive .Requirements : Bachelor’s degree in Marketing, Business or related disciplines.At least 5 years relevant experience; knowledge of E-commerce, SEO, and SEM is an advantage.Aptitude for continuous learning and able to apply new knowledge in a diverse and energetic work culture.Able to work independently, detail-minded, and possess a can-do attitude.Excellent communication skills in both spoken and written English and Chinese.Proficiency in Microsoft Office Word, Excel, and PowerPoint.We offer a 5-day week, competitive remuneration package including double pay, medical, life & personal accident insurances, education sponsorship, and good career prospects to the right candidate. Interested parties please send your resume with expected salary by clicking Quick Apply.(All personal data collected would be used for recruitment purposes only.)
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