What are the responsibilities and job description for the Paid Media Buyer Job at TelyRx, LLC in Houston position at TelyRx, LLC?
Content Summary : Paid Media Buyer at Houston, for TelyRx, LLC
A company is looking for a Paid Media Buyer to lead its digital advertising strategy across various platforms.Key Responsibilities : Plan, execute, and optimize campaigns on OTT and CTV platformsManage and oversee all digital paid ad accounts, ensuring data-driven decisions that maximize ROILeverage analytics tools to track and improve campaign performance while collaborating with the marketing teamRequired Qualifications : Proven experience in paid media buying, particularly in OTT and CTV platformsStrong background in paid search advertising (Google Ads, Bing Ads, etc.)Exceptional analytical skills with experience in tools like Google Analytics or TableauAbility to manage multiple campaigns across different platforms while meeting deadlinesFamiliarity with performance-based marketing metrics such as ROAS, CPA, and CTR
