What are the responsibilities and job description for the Corporate Marketing Strategist, Strategic Sectors position at Terracon?
Job Description
This creative, forward-thinking corporate marketing strategist will assist corporate marketing managers and senior strategists in developing marketing strategies and messaging for Terracon's strategic sectors. Responsibilities include supporting comprehensive marketing and communications plans to enhance Terracon's brand presence, creating promotional collateral, supporting major national pursuits, proposals, and presentations, and planning national trade shows. The role also involves identifying thought leadership opportunities and partnering with technical professionals to produce industry articles. Proficiency in Microsoft Dynamics 365 CRM is essential.
General Responsibilities :
- Support the consistent use of key messaging for each strategic sector.
- Execute marketing and communications plans to enhance Terracon's brand presence.
- Respond to major pursuits, national proposals, SOQs, and vendor forms.
- Coordinate with corporate marketing managers and senior corporate marketing strategists in partnering with external communications on digital marketing, lead generation, advertising, and public relations.
- Plan and participate in national trade shows and client events.
- Identify and track thought leadership opportunities and support technical professionals in writing abstracts and industry articles for digital and print.
- Develop expertise with and support sectors using Microsoft Dynamics 365 Client Relationship Management (CRM) system, tracking pursuits pipeline and entering and maintaining client and trade show data.
- Provide excellent client experience for internal clients.
Essential Role and Responsibilities :
Preferred Qualifications :
Requirements :
LITB!
About Terracon
Terracon is a 100 percent employee-owned multidiscipline consulting firm comprised of more than 6,000 curious minds focused on solving engineering and technical challenges from more than 175 locations nationwide. Since 1965, Terracon has evolved into a successful multi-discipline firm specializing in environmental, facilities, geotechnical, and materials services. Terracon's growth is due to our talented employee-owners exceeding expectations in client service and growing their careers with new and exciting opportunities in the marketplace.
Terracon's vision of "Together, we are best at people" is demonstrated through our excellent compensation and benefits package. Based on eligibility, role and job status, we offer many programs including medical, dental, vision, life insurance, 401(k) plan, paid time off and holidays, education reimbursement, and various bonus programs.
EEO Statement
Terracon is an EEO employer. We encourage qualified minority, female, veteran and disabled candidates to apply and be considered for open positions. We do not discriminate against any applicant for employment, or any employee because of race, color, religion, national origin, age, sex, sexual orientation, gender identity, gender, disability, age, or military status.