Demo

Marketing Operations Specialist

tesa SE
Grand Rapids, MI Full Time
POSTED ON 4/8/2025
AVAILABLE BEFORE 6/8/2025
    Location:
    USA, Grand Rapids - tesa tape inc.
    Function:
    Marketing / Communications

Are you ready to revolutionize tape with us?

At tesa, we're not just colleagues; we're collaborators who thrive on pushing boundaries and challenging the status quo. Our mission is to create sustainable adhesive solutions that improve the work, products, and lives of our customers - we're passionate about making a difference!

We are looking for a proactive and detail-oriented Marketing Operations Specialist to join our team. In this role, you will support key marketing functions, with a focus on operations and digital marketing activities. From managing content on tesaPRO to scheduling social media posts, you will play a pivotal role in maintaining efficiency and strengthening our digital presence. This is a fantastic opportunity for someone who thrives in a collaborative environment and is eager to make an impact across a variety of marketing initiatives.

What you will do:
tesaPRO Platform Management:

  • Serve as the primary CMS user, maintaining and optimizing the platform's front-end interface.
  • Ensure platform content is relevant, up-to-date, and aligned with customer needs.
  • Manage and update PIM data to ensure accurate and consistent product information.
  • Partner with inside sales to collect feedback and identify areas for platform improvement.
  • Track and analyze platform performance, ensuring key KPIs are met.

Digital Marketing and Operations Support:

  • Assist in the scheduling of social media posts to grow our online presence and engagement.
  • Update and maintain the company intranet to keep employees informed and connected.
  • Support other digital marketing initiatives, such as email campaigns, website updates, and analytics reporting.
  • General marketing operations support as needed, including lead management.
  • Other duties as assigned.

What you will need:

  • A Bachelor’s degree in Marketing, Communications, or a related field.
  • Minimum 2-3 years of marketing experience.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Experience with CMS, PIM, CRM, SAP, and/or digital tools.
  • Knowledge about social media platforms and scheduling tools.
  • Excellent written and verbal communication skills, with attention to detail and creativity.
  • Analytical mindset to measure performance and suggest data-driven improvements.
  • A team-oriented attitude with a proactive and resourceful approach to challenges.
  • A passion for marketing and a desire to contribute to a dynamic and growing team.

Posted on: 4/7/2025
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tesa tape

Do you think tesa?
Please submit your resume and other required information.

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