What are the responsibilities and job description for the Digital Marketing Strategist position at Teton Outfitters - KLIM/509 Brands?
Job Description:
As a Digital Marketing Strategist at Teton Outfitters - KLIM/509 Brands, you will drive high-quality traffic to our website through innovative and data-driven marketing strategies. Your expertise in conversion tactics will help grow our customer base across digital channels.
- Oversee email, SMS, and direct mail marketing to drive customer acquisition and retention.
- Maximize daily traffic to KLIM.com with a focus on increasing unique visits and overall site engagement.
- Develop and execute a seasonal acquisition schedule aligned with program goals and promotional calendars.
Key Responsibilities:
- Align and coordinate digital marketing efforts across all marketing functions to ensure a cohesive strategy.
- Establish consistent reporting and analysis of KPIs, leveraging organized data from tools like Google Analytics.
- Collect and analyze traffic data to identify trends and provide actionable insights to optimize campaigns.
Requirements:
- Bachelor's degree
- 3 years of experience in digital customer acquisition management.
- Proficient in using Google Analytics for data-driven insights.
- Strong organizational and project management skills, with an aptitude for prioritizing tasks and meeting deadlines independently.
