What are the responsibilities and job description for the Director, Web Services position at Texas A&M University-Corpus Christi?
APPLY HERE: https://tamus.wd1.myworkdayjobs.com/en-US/TAMUCC_External/details/Director--Web-Services_R-083368
TAMU-CC is a dynamic university designated as both a Hispanic-Serving Institution (HSI) and Minority-Serving Institution (MSI) with approximately 11,000 students from 47 states and 54 foreign nations. We employ over 1,400 full-time and 2,000 part-time Islanders (including students/GAs). The University attracts highly talented faculty and staff and offers an array of undergraduate and graduate degrees, including doctoral programs. As a member of the Texas A&M University System, TAMU-CC benefits from a range of resources, increased visibility and influence, and opportunities to collaborate in mutually beneficial ways with peers across member institutions and associated agencies.
TAMU-CC’s beautiful campus is located on a 240-acre island on Corpus Christi Bay and was ranked #1 College by the Sea by Best College Reviews. Our natural setting is enhanced by its modern, attractive, and state-of-the-art classroom buildings and support facilities.
PURPOSE
The Director of Web Services, under general direction from the Vice President of Institutional Advancement, is responsible for the design, development, governance, and continuous improvement of the university’s websites and related digital platforms to enhance brand visibility, support recruitment, and promote the university’s mission. The position works collaboratively across departments to ensure content strategy, user experience, and technological solutions align with the university’s marketing and communications goals.
DESCRIPTION
Functional Area 1: Web and Technology Management
Percent Effort: 65%
- Responsible for the daily development, execution, implementation, maintenance, and content management of the official university website.
- Oversee the appearance, functionality, content structure, and accessibility of the university’s website.
- Ensure the university website adheres to best practices in site architecture, navigation, process flows, page-level interactions, usability, accessibility, and functionality.
- Develop appropriate and innovative strategies to meet short and long-term goals for the website and all constituent audiences.
- Develop and implement web-based enterprise systems based on strategic importance to the university mission, role, and scope.
- Responsible for the implementation, maintenance, management, and functionality of texting and mass email communications platforms.
- Ensure compliance with Texas A&M University-Corpus Christi rules and standard administrative procedures, as well as the Texas A&M University System policies and regulations, PCI security standards, and/or other applicable standards such as WCAG/ADA, FERPA, HIPPA, copyright laws, and the State of Texas Administrative Code (TAC) 202.
- Troubleshoot and resolve website and related technology platform issues in collaboration and coordination with Information Technology staff.
Functional Area 2: Strategic Planning and Project Management
Percent Effort: 20%
- Develop and implement a comprehensive web strategy that aligns with university’s goals and strategic plan related to institutional branding, enrollment, and advancement.
- Establish long- and short-term goals and objectives for the Web Services team and complete annual workplan and departmental metrics to guide the work and measure progress.
- Manage personnel, budgetary, and technology resources effectively.
- Direct web support initiatives and collaborate with campus stakeholders on web-related issues and projects.
- Manage web-related projects from conception to completion, including planning, execution, and reporting, and track project status, timelines, budgets, and required documentation (TAC 216) accordingly.
- Conduct research and analysis of industry trends in web and higher education technology, general best practices, and emerging technologies and build these into the web strategy.
- Set and track key performance indicators (KPIs) related to user engagement, content effectiveness, accessibility, and SEO. Conduct audits and use analytics to inform strategy and continuous improvement.
- In collaboration with the Executive Director of Marketing and Director of Communications, monitor KPIs and analytics to measure and improve SEO, social media integration, and other digital marketing techniques, making data-driven recommendations for improvement.
Functional Area 3: Leadership, Training and Administration
Percent Effort: 15%
- Work collaboratively within the department of Marketing and Communications to ensure web integration and coordination with communications and marketing plans and adherence to university brand standards and electronic communication standards, including ADA Section 508 compliance and others as mandated or deemed necessary.
- Work collaboratively with units across campus, including but not limited to Information Technology, President’s Cabinet, and research institutes in the development and implementation of appropriate and innovative strategies for web related technologies.
- Hire, supervise, train, support, and evaluate Web Services staff.
- Identify, support, and train website content managers and others as appropriate across the university. Develop training materials and lead workshops for content editors across campus to ensure consistency in brand voice, accessibility, and user experience.
- Serve as technical support for the Marketing and Communications department by assisting with setting up new work stations and troubleshooting as needed.
- Maintain documentation for governance, workflows, style guides, and technical specifications.
- Ensure data security and privacy standards are met in collaboration with IT.
- Stay abreast of emerging digital trends, accessibility standards, and higher education marketing best practices.
- Quickly publish, update, or remove content across digital channels in response to time-sensitive incidents, emergencies, or reputational issues in coordination with Incident Command Team; may require weekend and/or after-hours support.
- Collaborate with IT and external partners in the planning and execution of high-quality livestreams for university-wide events such as commencement.
- Perform other duties as assigned.
QUALIFICATIONS
- Bachelor’s degree in a related field.
- Eight (8) years of related experience in web management to include responsive page design and content management systems, and/or across platforms that develop content to include five (5) years of experience supervising and training staff.
- Additional education may be considered as a substitute for the minimum experience requirement:
- Master’s degree in a related field with six (6) years of related experience in web management to include responsive page design and content management systems, and/or across platforms that develop content to include five (5) years of experience supervising and training staff.
- Demonstrated experience with CMS platforms (e.g. WordPress, Drupal, Cascade), HTML/CSS, JavaScript, and usability best practices.
- Strong knowledge of digital accessibility standards (WCAG 2.1), SEO, analytics (e.g. Google Analytics), and web governance.
- Experience with marketing automation tools and CRM integration.
- Familiarity with brand strategy, content marketing, and user journey optimization.
- Strong written and verbal communication skills to be able to interact effectively and professionally with staff, IT and campus partners, and various constituents of the website.
- Ability to manage multiple projects and meet deadlines.
- Self-motivated with the ability to work both independently and in a collaborative, team environment.
PREFERRED QUALIFICATIONS
- Experience in higher education.
- Working knowledge and understanding of, as well as experience in managing, the underlying technologies that support web-based communications (web hosting and development and infrastructure, application architecture, APM, DevOps, etc.).
- Experience maintaining CMS configuration that aligns with business needs.
- Experience working with Cascade, Javascript, and/or php.
- Proven track record of developing and implementing successful UX and web strategies that drive positive business results.
- Proven track record of leading multiple web-related projects simultaneously, ensuring timely delivery within budget and scope.
- Strong analytical skills and experience using data to drive decision-making.
- Knowledge of Section 508 ADA compliance standards.
SALARY: up to $90,000/annually, approximately.
- $7,500/monthly.
BENEFITS (rules, policies, eligibility apply)
From our generous benefits package and professional development opportunities, to our retirement programs and our commitment to service excellence, the Island University is an engaging and rewarding place to work.
Insurance
- Medical
- $0 - $30 per month for Employee Only coverage after university contribution ($920 value).
- Up to 83% of premium covered by the university:
- Employee and Spouse
- Employee and Children
- Employee and Family coverage
- Dental & Vision
- Life Insurance, Accidental D&D, Long Term Disability, Flexible Spending Account and Day Care Spending Account
On-campus wellness opportunities
Work Life Solutions:
- Counseling, Work Life Assistance, Financial Resources, and Legal Resources
Tuition Benefits:
- Public Loan Forgiveness
- Book scholarships
- 100% tuition coverage for up to 18 credit hours per fiscal year (other rules may apply).
Retirement
- Teacher Retirement System of Texas (TRS) or Optional Retirement Plan (ORP)
- Voluntary Tax Deferred Account/Deferred Compensation Plan
Time Off:
- 8 hours of vacation paid time off every month.
- 8 hours of sick leave time off every month.
- 8 hours of paid time off for Birthday leave.
- 12-15 paid holidays each year.
APPLY HERE: https://tamus.wd1.myworkdayjobs.com/en-US/TAMUCC_External/details/Director--Web-Services_R-083368
Job Type: Full-time
Pay: Up to $90,000.00 per year
Benefits:
- Dental insurance
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Tuition reimbursement
- Vision insurance
Work Location: In person