What are the responsibilities and job description for the Social Media Coordinator position at The ACE Agency?
THE ACE AGENCY IS HIRING!
POSITION OVERVIEW : Social Media Coordinator
The ACE Agency, a Southern California based public relations and marketing agency seeks a highly motivated, creative individual to join our growing team as Social Media Coordinator. The position will oversee dynamic digital and social media campaigns for multiple agency accounts. The ideal candidate will be ready to work in a fast-paced environment, with proven experience of generating impactful and creative digital content with measurable results.
Skills :
Excel in a fast-paced environment with abilities to multitask and prioritize effectively
Excellent written and verbal communication skills
Strong understanding of social media platforms and functions
Analytical skills to interpret data and measure campaign results
Proficiency in social media management tools and analytic platforms
Knowledge of basic graphic design principals
Creative with a keen artistic eye
Organized with ability to develop actionable plans and create content with measurable results
Awareness and understanding of current digital marketing trends
Role :
Responsible for managing online platforms for various brands across multiple social media channels by creating engaging content, monitoring interactions, analyzing data and collaborating with PR and marketing teams to maintain brand consistency and increase audience engagement
Content creation including developing compelling social media posts and stories, graphic design, capturing and editing photo and video visual content and crafting engaging captions across platforms aligned with brand voice
Content calendar management for multiple accounts including planning and scheduling social media posts across various platforms
Managing audience engagement by responding to comments, messages and inquiries from followers, fostering conversations and building relationships with communities
Tracking key metrics including impressions, reach, engagement and click-through rates to measure campaign performance and identify areas for improvement
Collaborate with marketing teams to create influencer collaborations to promote brand awareness and reach new audiences on social media
Develop and implement social media campaigns aligned with marketing goals, including paid advertising strategies
Collaborate with and report to the agency’s director, manager and agency owner to develop and execute social media plans and strategies
Work closely with the public relations, marketing and events departments to implement cohesive and full spectrum campaigns
Stay on top of digital industry trends, social media platforms, applications, channels, strategies and news
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