What are the responsibilities and job description for the Social Media Marketing Coordinator position at The Baldwin Firm LLC?
Job Summary
We are seeking a creative and detail-oriented Social Media & Marketing Coordinator to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our online presence, engage our audience, and promote our brand. This role requires a strong understanding of various social media platforms, excellent communication skills, and the ability to create compelling content that resonates with our target audience.
Responsibilities
- Develop and execute social media marketing strategies to increase brand awareness and engagement.
- Create, curate, and manage published content across social media platforms, including Facebook, Instagram, YouTube, and TikTok.
- Monitor social media channels for trends, feedback, and engagement opportunities.
- Collaborate with the marketing team to align social media campaigns with overall marketing goals.
- Analyze performance metrics to assess the effectiveness of social media campaigns and make data-driven recommendations.
- Conduct proofreading of all content to ensure accuracy and consistency in messaging.
- Utilize Adobe Creative Suite tools such as Adobe Illustrator for graphic design needs, CapCut & Blur Video app for video editing, and Canva.
- Capture high-quality photography for use in social media posts and campaigns.
- Stay up-to-date with the latest trends in social media and digital marketing.
Skills
- Proficiency in Adobe Creative Suite, particularly Adobe Illustrator.
- Strong proofreading skills with attention to detail.
- Experience in photography or visual content creation is a plus.
- Knowledge of advertising principles.
- Familiarity with web analytics tools to track performance metrics.
- A passion for staying current with industry trends and best practices in social media marketing.
- Bachelor's Degree.
- Proven work experience in social media.
- Creative thinker with a strong work ethic.
- Expertise in multiple social media platforms.
- 2 year experience in social media marketing preferred.
Join us as we expand our digital footprint and engage with our audience in innovative ways!
Job Type: Full-time
Pay: $16.81 - $18.24 per hour
Expected hours: 36 – 40 per week
Benefits:
- 401(k)
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- On call
- Weekends as needed
People with a criminal record are encouraged to apply
Work Location: In person
Salary : $17 - $18