What are the responsibilities and job description for the Commercial Content Manager position at THE BARDSTOWN BOURBON COMPANY LLC?
Position : Commercial Content Manager
Experience : Mid-Level
Location : Louisville, KY
Salary : $75,000 - $95,000 (Base salary Bonus Potential, Benefits Package)
Reports to : Sales Operations Manager
Company / Location Overview
No secrets. No myths. No fabricated stories.
Bardstown Bourbon Company is a new blend of bourbon makers creating the next industry standard through unparalleled transparency, collaboration, and innovation.
We at Bardstown Bourbon Company has been honored with the prestigious accolade of 'Worldwide Whiskey Producer of the Year 2023' by the esteemed International Wine and Spirits Competition
With the most technically advanced and sophisticated distillery in the country, our pledge of transparency is on full display through open spaces and clear glass, putting the art and science of whiskey-making front and center for all to see. In the heart of the Bourbon Capital of the World™ Bardstown Bourbon Co. produces not only our own award-winning and highly sought-after blended bourbons, ryes and finished whiskies, but custom distills and ages whiskies for many brands, from start-up pours to established top shelves.
We are the premiere destination on the Kentucky Bourbon Trail®, combining distilling, culinary, and beverage expertise to create a modern, authentic experience that will engage and delight the bourbon novice and the most sophisticated aficionado.
At our on-site restaurant, Bardstown Bourbon Co. Kitchen and Bar, visitors enjoy chef-driven yet approachable Southern cuisine with international flair paired with creative cocktails, a vast collection of spirits, curated wine list, and our one-of-a-kind Vintage Library, our ode to distilling history stocked with old and rare finds dating back to the 19th century.
Green River Distillery is located in Owensboro and is the 10th oldest distillery in the state producing more than 90,000 barrels of bourbon and rye for its own brands and partners. They produce the flagship Green River Kentucky Straight Bourbon Whiskey which started in 1885 and was re-launched in February 2022.
At Bardstown Bourbon Company, see how we are moving the industry forward and NEVER STANDING STILL. For more information, please visit www.bardstownbourbon.com and www.greenriverdistilling.com
Position Description
We are seeking a dynamic and creative Commercial Content Manager to join our Commercial strategy team. This role is crucial in elevating Bardstown Bourbon Company and Green River Whiskey brands through strategic content development and management. The ideal candidate will work closely with the Sales and Marketing teams to create compelling presentation decks, innovative cocktail strategies, and activation concepts that will position our brands among the top in the ultra-premium and super-premium segments.
Essential Job Duties and Responsibilities :
Content Strategy Development :
- Design and implement a content strategy that aligns with our business goals and resonates with our target audience.
- Conduct market research and analyze trends to guide content decisions and ensure relevance.
- Craft clear, engaging content that maintains brand consistency and adheres to quality standards.
- Define and track KPIs to measure effectiveness and success.
Content Creation and Management :
Editorial Calendar and Planning :
Innovation and New Product Development :
Desired Qualifications :
Preferred Skills :
The Bardstown Bourbon Company is committed to equality of opportunity in all aspects of employment. It is the policy of The Bardstown Bourbon Company to provide full and equal employment opportunities to all employees and potential employees, without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.
Salary : $75,000 - $95,000
