Copy Supervisor (Pharma Advertising; HCP + DTC)

Role: Copy Supervisor – HCP DTC

The Copy Supervisor (CS) is key in helping craft a comprehensive Healthcare Professional copy platforms for his or her assigned accounts. The CS not only executes the copy for certain projects, he or she will mentor and supervise more junior writers and act as a master brand product information specialist and be able to approach Medical/Legal/Regulatory (MLR) review with forethought. CS reports to the Associate Creative Director (ACD) or Creative Director (CD).

About:

The Bloc is the most diversified, fully independent health creative agency in the world. We provide comprehensive cross-channel services for audiences across the health spectrum, and partner with clients who are doing some of the most meaningful and exciting work in health today. And as part of an international network of like-minded, independent agencies across the globe, our work continues to be globally recognized for creativity and innovation. Come build with us.

Website

http://www.thebloc.com

Creative Role & Responsibilities

Demonstrates high level of professional craftsmanship and superior writing skills

Able to bring originality and innovative thinking while also being consistent with the brand messaging

Be aware of, and familiar with, medical and scientific information that pertains to assigned brands

Understands how to research and source credible information, and use it to craft copy that delivers on strategy

Partners with assigned Art Director or ACD to develop impactful creative concepts

Has confident presentation skills, is able to discuss and speak to the meaning behind their concepts

Able to set priorities while handling multiple projects and to delegate work appropriately

Establish thorough knowledge of client's business

Contributes to new business activities

Maintains important trends in Healthcare Arena and disseminates pertinent information to team and extended creative staff

Continues to learn, is open to feedback and willing to explore further if necessary

Supports planning and strategy in the development of creative or project briefs

Supports in the evolution of brand personality and positioning

Contributes to the daily execution of the workload

Upholds process for manuscript management. Ensures direct reports follow process.

Participate in day-to-day efforts on a pitch team, and attend pitches.

Participates in brand planning meetings with Client.

May be assigned to more than one account.

Required Skills

Writes clear, cohesive, scientific copy for multiple channels (print, digital, broadcast etc.)

Able to unravel complex data to create a clear and compelling narrative

Clear presenter with an education edge

Ability to oversee others executing multiple projects and independently manage complex projects assigned

Exhibits decisive problem-solving skills, has advanced listening and coping skills to remain clear-headed

Understands how to use and apply medical references and validate with Medical Editor partner ahead of MLR submissions

Knows AMA style

Actively maintains an understanding of how work moves through the agency. Follows relevant agency Standard Operation Procedures (SOP)

Understands the principles of production (print, online, broadcast etc.)

With an art partner is able to run print and video shoots

Relationships/Supervisory Role

Viewed as a key part of his or her core team. Becomes a trusted partner to Account, Strategy and Project Management counterparts

Collaboratively works with assigned partners

Supervises and engages team/freelancers

Responsible for training, reviewing and mentoring direct reports

Valued by day to day and lead clients